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VIKTOR & ROLF SPRING – SUMMER 2015

HAUTE COUTURE SPRING/SUMMER 2015

Viktor&Rolf’s Spring/Summer 2015 Ready-to-Wear collection is a surreal mix of sportive and feminine influences. A contemporary elevation of modern-day sportswear infused with an array of feminine and unexpected elements, which focus in on bringing sporty back.

 HAUTE COUTURE SPRING/SUMMER 2015

Presented in the Résidence des Pays-Bas, the Dutch designer’s collection hones in on compact tailoring, athletic detailing and an abstract elastication that adds an unexpected twist to the garments. Cycling shorts and pants; tank tops, mini skirts and dresses create a super tight fit,

HAUTE COUTURE SPRING/SUMMER 2015

which builds the base of this season’s defile and are complemented by statement pieces such as jackets, jumpsuits and voluminous shirts and dresses which boast a fullness and add to the creation of the SS15 silhouette.

 HAUTE COUTURE SPRING/SUMMER 2015

Delicate and strong, the collection is accented through a lively colour palate highlighted by tones of lobster pink, yellow, pale lime, pale lavender, and sky blue. Embroidered and printed bright flower motifs contrast the soft colour palate, the sporty elements and enhance the visual experience. The prints are bold and playful, mimicking the 3D flowers used in the embroidery. Contrasting the flowers, a crinkle print depicts a more abstract interpretation and ties back to the overall sporty influence of the collection.

 HAUTE COUTURE SPRING/SUMMER 2015

This season’s accessories represent a luxurious and sportive feeling, which is interpreted in the construction, material and colour of the designs. An integrated sock adds to the playfulness of the statement shoes and creates an outspoken style, which is perfectly in tune with the essence of the collection. Spring/Summer 2015 introduces the exclusive Viktor&Rolf Baby Bombette handbag, which enriches the house’s signature Bombette handbag range.

VIKTOR & ROLF SPRING – SUMMER 2015

HAUTE COUTURE SPRING/SUMMER 2015

Viktor&Rolf’s Spring/Summer 2015 Ready-to-Wear collection is a surreal mix of sportive and feminine influences. A contemporary elevation of modern-day sportswear infused with an array of feminine and unexpected elements, which focus in on bringing sporty back.

 HAUTE COUTURE SPRING/SUMMER 2015

Presented in the Résidence des Pays-Bas, the Dutch designer’s collection hones in on compact tailoring, athletic detailing and an abstract elastication that adds an unexpected twist to the garments. Cycling shorts and pants; tank tops, mini skirts and dresses create a super tight fit,

HAUTE COUTURE SPRING/SUMMER 2015

which builds the base of this season’s defile and are complemented by statement pieces such as jackets, jumpsuits and voluminous shirts and dresses which boast a fullness and add to the creation of the SS15 silhouette.

 HAUTE COUTURE SPRING/SUMMER 2015

Delicate and strong, the collection is accented through a lively colour palate highlighted by tones of lobster pink, yellow, pale lime, pale lavender, and sky blue. Embroidered and printed bright flower motifs contrast the soft colour palate, the sporty elements and enhance the visual experience. The prints are bold and playful, mimicking the 3D flowers used in the embroidery. Contrasting the flowers, a crinkle print depicts a more abstract interpretation and ties back to the overall sporty influence of the collection.

 HAUTE COUTURE SPRING/SUMMER 2015

This season’s accessories represent a luxurious and sportive feeling, which is interpreted in the construction, material and colour of the designs. An integrated sock adds to the playfulness of the statement shoes and creates an outspoken style, which is perfectly in tune with the essence of the collection. Spring/Summer 2015 introduces the exclusive Viktor&Rolf Baby Bombette handbag, which enriches the house’s signature Bombette handbag range.

BRONX FASHION WEEK – MAY 9TH – ESSENCE OF BEAUTY

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Bronx Fashion Week, LLC announced today their 2nd event after last year’s successful and historic first Bronx Fashion Week in the borough’s history. This year the event will be held at the historic Old Bronx Courthouse in Melrose on May 9th from 5:30PM – 9PM sharing space with No Longer Empty’s exhibition ‘When You Cut Into The Present, The Future Leaks Out’

CEO Flora Montes says “Bronx Fashion Week 2015 will bring forth a fashion celebration providing a platform for top designers and models showcasing collections from The Bronx and across the world.”? The event will feature a pre-fashion cocktail party, product launches from diverse sponsors, and performances.

“We are pleased to once again bring this major fashion event to The Bronx – the borough that has given so much to the industry where designers Ralph Lauren and Calvin Klein were born and raised as were legendary fashion icons such as Jennifer Lopez and the late Lauren Bacal.” said Ed Garcia Conde, VP of Marketing and Public Relations for Bronx Fashion Week, LLC.

beautiful woman model posing in elegant gold and green dress

The kick off event for the second year will be an unforgettable experience in another landmark setting- The Old Bronx Courthouse-which has captured the fascination and imagination of millions as it sat empty for the past 38 years.

Now, thanks to its owner, Henry Weinstein, and No Longer Empty’s exhibition, attendees of Bronx Fashion Week 2015 will also be treated to a world-class exhibition curated by NLE featuring approximately 20 artists both from The Bronx and around the world.

Bronx Fashion Week, LLC encourages sponsors to be a part of this major event as they reach out to businesses and organizations within The Bronx, across the region and internationally.

Tickets will go on sale over this weekend and those interested are encouraged to stay tuned to Bronx Fashion Week’s Facebook Page at  https://www.facebook.com/BronxFashionWeek.Org or visit http://www.bronxfashionweek.org/

About Bronx Fashion Week, LLC

Bronx Fashion Week, LLC was founded in 2013 with a mission to bring high-end fashion events to the borough along with showcasing not only top models and designers but also sponsors and vendors as well. Bronx Fashion Week, LLC also strives to give back to the community by selecting various organizations to make charitable donations from a percentage of proceeds from the events held.

About No Longer Empty

No Longer Empty fosters access to contemporary art by engaging   the public and experimental, socially conscious artists in professionally curated, site-specific exhibitions throughout New York City and beyond. Locatedin underutilized or alternative properties, free of the connotations of traditional art venues, No Longer Empty creates welcoming and inclusive experiences that support this access to art through educational and collaborative programming that harness and engage local resources.

Mercedes-Benz Intense for Men – Beyond Expectation. The Fragrance.

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It’s all there, intact, and yet somehow more intense. Perfumer Olivier Cresp (Firmenich), who composed the original fragrance, took to this exercise in interpretation and reinvention with passion and virtuosity.

Rethinking the structure, varying the tonalities, subliming the signature and concentrating the elegance to confirm the identity of a perfume, while revealing a new, more powerful facet of its personality.

The major notes emerge, sustained by new vibrations. Supported from top to base by a distinct woody amber signature, they are stronger and go straight to the heart… To please, to seduce, to touch.

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Olivier Cresp has created a concentrate of intensity and a true sublimation of the original fragrance.

By enhancing the signature and adding new tonalities in the drydown, the whole fragrance structure is boosted and reveals a new face: deep, authentic, sophisticated, undeniably irresistible.

Top Notes:

Calabrian Bergamot, Italian Mandarin, Violet Leaves Absolute

On top, the fragrance liberates an immediate sensation of freshness.

The qualitative and performing Italian bergamot and mandarin provide a natural vibration strengthened by the aromatic facets of violet leaves.

Then, the fragrance quickly leads to the sophisticated elegance of the heart notes and the magnetic intensity of the drydown.

Middle Notes:

Bourbon Pepper, Cascalone®, Violet Flower

Supported by the extreme woody amber signature, the intense version emphasizes the unique elegance of the violet flower.

 mer03.03com-mercedes-benz-intense-120ml-highres

The classic sophistication of powdery violet is twisted with an aquatic overdose of cascalone® to bring a powerful breath as well as an innovative touch.

Finally, the heart turns deeper through contrasted Bourbon pepper which releases its strong character.

Base Notes:

Mineral Amber Accord, Dry Woods, Deep Woods

From top to base, the woody amber signature boosts the fragrance and reveals all its power and charisma.

The authentic dry woody notes of American cedarwood and limbanol are enriched with deep woods: patchouli and Bourbon vetiver. Through its smoky and suave facets, the iconic smell of indonesian patchouli is increased to evoke  a captivating masculine seduction.

The exceptional richness and elegance of cetalox® finally brings a new technological emotion to the mineral amber sensuality of ambrox.

And now, a blend of virtual and real shopping

Indian woman in traditional clothing with bridal makeup

INDIAIndia now has its first location based fashion discovery platform, Fashalot. Consumers can now discover the finest labels in apparel, footwear and accessories available at the best prices at stores in their nearest locations by using the unique mobile app and web platform created by Fashalot.

Fashalot blends the virtual and ‘real’ shopping experience, gives its users a chance to select what to buy in a single swipe of the touchscreen while retaining the ‘real’ shopping satisfaction of trying out the product at the store, according to a Fashalot press release.

The innovative Fashalot horizontal platform was launched today on Android in Delhi and Bangalore, backed by its powerful marketing strategies for user adoption. The plan for the next six months is to expand its reach across the country with maximum retailers on board as partners.

The application aims to give an edge to offline stores and bring them an incremental footfall with an omni-channel presence. Few of the current key partners on board are Meena Bazaar, Sabhyata, Private Lives, Delco, EMDEE Apparels and other franchisee brands like Levis and UCB.

This platform will enable users to identify their choice of product and pick it from their nearest brand store. Consumers will also be given benefits of instant cash discounts while shopping at the store through the Fashalot app. Additionally, it is anticipated that soon, the application will also offer loyalty points on all shopping done at the store which can be later redeemed into a pure value discount.

Fashalot co-founder Amit Koshal said he expects more than one million users in the next 12 months. “With this – India’s first mobile and web platform – we aim to offer our consumers an easy navigation platform to scroll through the latest collections of their favourite brands while sitting in the comfort of their home or on the move. The idea is to extend an option to the customers to walk into the actual stores, see and experience the product themselves before buying,” he said.

DIOR AND I, THE DOCUMENTARY

dior and I

 Dior and I is a feature -length documentary that takes the viewer behind the scenes of the creation of designer Raf Simons’ first haute couture collection for the legendary Christian Dior fashion house in the spring of 2012. Granted unprecedented access, the film documents the eight stressful weeks that Simons had to complete his debut collection. Revealing the inner workings of the design house, from the creative processes of its artistic director to the tireless seamstresses of the atelier, the film explores the personal bonds that form between the collaborators, their work, and the legacy of Christian Dior.

In 2012, when the French fashion house announced that Raf Simons would fill the vacant seat of artistic director, many commentators were surprised. Simons, a Belgian native whose previous credits included a namesake menswear line and who had been perceived by many as a “minimalist,” had always kept a low public profile and, most importantly, had never before worked in haute couture. To create his first collection for Dior, he had only eight weeks, as opposed to the usual five or six months.

Sixty -five years prior, in 1947, designer Christian Dior exploded onto the fashion scene at the age of forty – four, with his “New Look” collection, a sensational homage to femininity after five years of wartime. He instantly became a household name and an arbiter of style. Yet he was a very private man, who preferred the company of his friends to the noise of the social scene. In his 1956 memoirs, written one year before his sudden death from a heart attack, he addresses his public persona: “this Siamese twin who precedes me everywhere since I’ve become Christian Dior. He and I have score to settle.”

Today the world that Christian Dior created lives on in the ateliers (workrooms), where a hard-working group of dedicated seamstresses still hand-sew clothing in the great tradition of haute couture. Dior is one of the last houses that still keep such ateliers in- house: atelier tailleur (for suiting) and atelier flou (for dresses). As Raf Simons discovers when he first visits the light-filled rooms tucked away on the top floor of the historic building, many seamstresses have worked here for more than 40 years. The film closely follows Florence Chehet, the dynamic and upbeat première for the atelier flou, and Monique Bailly, the anxious and quick- witted première for the atelier tailleur. “For me, they are the two most important people in the house,” says Pieter Mulier, Raf Simons’ right hand at Dior and longtime collaborator. “Because they have everything in their hands.”

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 In one of the more creatively revealing storylines of the film, we watch Simons bring his passion for art into his work. Discovering a mid – century weaving technique called imprimé chaîne, in which the thread is printed before it’s woven, Simons has the idea to recreate the paintings of abstract American painter Sterling Ruby on cloth. However, the fabric suppliers have never taken on a print of this scale, and given the time constraints, the dresses are a significant challenge for even these, the most experienced of craftsmen.

Although Christian Dior only helmed his house for ten years, his impact on the fashion world was considerable. Dior and I follows Raf Simons as he explores Dior’s archives for inspiration. “I find it quite challenging to work with a legacy that is so gigantic and so sublime,” says Simons as a model puts on the iconic Bar jacket from 1947. With a tight waist, large shoulders and emphasized hips, the silhouette was such a departure from the boxy wartime outfits that Harper’s Bazaar dubbed it the “New Look” and it instantly became the style reference for the following decade.

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Dior and I is therefore also the intimate story of a dauphin confronting the towering shadow of his predecessor. In one of the most personal moments, Raf Simons visits Christian Dior’s childhood home in Granville, Normandy. He reveals that he started reading Dior’s memoirs but couldn’t get through them because of the uncanny parallels between Dior’s experience and his own. “I had to stop. It was weird,” says Simons. “I thought I’d better not [continue reading], until the first show is done.” With an empathetic sensibility and a thoughtful patience, the film explores the challenges of finding one’s own voice while under enormous pressure.

 

FRÉDÉRIC TCHENG – DIRECTOR, WRITER, PRODUCER

director

Frédéric Tcheng is a French-born filmmaker. Originally trained in civil engineering, he moved to New York City in 2002 to attend Columbia University’s film school, from which he obtained a Masters of Fine Arts in 2007. He co- produced, co-edited and co-shot Valentino: The Last Emperor (directed by Matt Tyrnauer), the 2009 hit documentary shortlisted for the Best Documentary Oscar. He is the co-director (with Lisa Immordino Vreeland and Bent-Jorgen Perlmutt) of DIANA VREELAND: THE EYE HAS TO TRAVEL, a Samuel Goldwyn release. His collaborations include such varied personalities as the poet Sarah Riggs and the fashion photographer Mikael Jansson. He works as an editor on commercials for brands such as H&M, Jimmy Choo and Ferragamo. He is currently developing a fictional screenplay.

Tommy Hilfiger celebrates second store opening in Paris

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One of America’s leading lifestyle brands, Tommy Hilfiger, recently celebrated the opening of its second store in Paris with an exclusive event attended by the who’s who of international fashion and glamour industries.

Located at 43 boulevard des Capucines, near the Place de la Madeleine, the outlet features latest Spring/Summer 2015 menswear, womenswear, innerwear, footwear and accessories ranges as well as new offerings from Hilfiger Collection and Tommy Hilfiger Tailored labels.

“Opening our new boulevard des Capucines store represents an exciting moment for our brand, and the new location is the perfect complement to our flagship on the Champs-Élysées. Paris is incredibly inspiring and the city continues to play an important role for our brand in the French market,” said the eponymous designer in a media statement.

The event was part of the brand’s year-long commemoration of 30th anniversary. The high on glam quotient evening was attended by the likes of supermodel Behati Prinsloo, singer-songwriter Rita Ora and French actresses Leila Bekhit and Virginie.

FASHION AVENUE NEWS MAGAZINE HAS 4 FABULOUS COVERS FOR APRIL

FAN APRIL 2015 COVER AUSTRALIA FAN APRIL 2015 COVER BODY PAINT TO FBK

Fashion Avenue News magazine has 3 FABULOUS COVERS for the month of April.  We feature Angela Robins of Tyler Perry’s Have and Have Nots, Robert Coppa, Director of the Australian Division of Fashion Avenue News provided the beautiful international cover and we have our Beauty Cover – Body Paint….. take a look, http://www.FashionAvenueNews.com,  kindly like our page.  Fashion Avenue News magazine “THE BRAND” brings you Fashion News from all over the WORLD.  We have one love…. FASHION…. We have one focus…. FASHION…

Fashion Avenue News magazine is the home for emerging fashion industry talent, contact us today and find out how you can be on our pages/covers.  www.fashionavenuenews.com

FAN APRIL FBK U FAN APRIL 2015 COVER ANGELA

Fashion Avenue News Magazine is an independent, Global, Luxury monthly print publication, featuring emerging and established fashion industry talent.  We are your “go to it magazine” for upcoming fashion industry happenings.  Support Fashion Avenue News by liking our Facebook Page, Fashion Avenue News, or follow us on twitter FashionAveNews.  You can also visit our website and sign up for FREE FASHION INDUSTRY EVENTS and get on our mailing list.

Thank you.

Première Vision Live begins from April 13 in Shanghai

vision china

young beautiful asian brunette in gorgeous dress. doll

From April 13, 2015, Première Vision comes to Shanghai to meet fashion professionals with Première Vision Live, which marks the beginning of a new strategic approach to the Chinese market.

“It is part of a wider reflection about an innovative concept whose goal will be to meet the needs of this complex and rapidly changing market,” Première Vision said in a press release.

“Première Vision Paris has an unrivalled reputation among premium brands in China and the February 2015 edition again saw increased numbers of buyers,” said Guglielmo Olearo, director of international shows.

He added, “But we also believe it is important to continue to bring textile excellence to China and we will be unveiling the concept for the new event over the coming months.”

Première Vision Live will have a greater emphasis on special events organised around meetings and shared discussions in a convivial venue in the heart of Shanghai’s fashion district: One Xintiandi.

A special focus on jacquards, illustrated by fabric samples, will be presented by Sabine Le Chatelier, Première Vision’s deputy fashion director.

This exclusive master class will be followed by a presentation of the Première Vision Paris fashion tools and a focus on Spring/Summer 16 highlights.

The evening will be dedicated to the launch of the Première Vision brand and its adaptation in Chinese.

“Collaborations with the fashion department of the University of Donghua and the dazzling Chinese designer Rachelle Jim can also be seen,” the press release informed.

Première Vision Live is organised in partnership with the Shanghai Fashion Week, with which Première Vision is laying the foundation for a lasting collaboration.

Eva Mendes designs Spring15 line for New York and Company

 eve mendenz

 

Women’s workwear retailer New York and Company has roped in American actress Eva Mendes to design its spring 2015 collection inspired from the iconic styles of 1940s, 50s and 60s.

Replete with a modern twist, the range includes vintage inspired statement pieces created in classic silhouettes that can easily transition from sophisticated officewear to glamorous eveningwear.

While speaking about the line, the 41-year-old said in a press statement, “I hope that my line makes women feel good. It’s really about finding what works for you and making something easy. I love that my new spring collection makes getting dressed easy.”

In addition to stylish everydaywear ensembles like blouses, skirts and dresses in sizes 0 to 8, the Eva Mendes Collection also includes shoes and bridal partywear pieces.

The range is currently available for sale at New York and Company website and stores across the country as well as six specialty Eva Mendes boutiques located in Willowbrook (New Jersey), Shops at La Cantera (Texas), Broward (Florida), Coronado Center (New Mexico), and Valencia Town Center and Plaza Bonita in California.

Apart from designing the pieces, the actress has also fronted the campaign, which has been shot in various iconic New York locations, for the collection