Category Archives: workout

RIHANNA "SETS IT OFF" AT BERGDORFS

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

It’s every designer’s dream to have their collection be carried at Bergdorf Goodman,” Rihanna proclaimed Tuesday afternoon at a frenzied personal appearance for the retail unveiling of her fall Fenty by Puma collection.

The Barbadian singer was joined by Bergdorf president Joshua Schulman and “homegirl Linda,” senior vice president, fashion office and store presentation Linda Fargo — as a contingent of Rihanna fans swarmed the retailer’s fifth floor, tunes blaring.

The majority of attendees appeared to be students from nearby fashion universities, including the Fashion Institute of Technology and the Parsons School of Design.

While scheduled for 3 p.m., the event didn’t start until nearly two hours past its call time — leaving some attendees with a dilemma.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Ariana, a 20-year-old student at FIT, said she was “debating if I should skip class, I have merchandising math at 5:10.” Spotted an hour later, it appeared that she had.

“I want to get the creepers,” Ariana said of her intentions for staying — noting that the continuously sold-out style is a must-have item amongst the FIT student body. “Before this, no one was buying Puma. [Rihanna] managed to make it big again,” she added.

Aasha, a 19-year-old New School student and intern for Alastair McKimm — who styled the fall Fenty for Puma campaign, already has a pair of creepers. She was in the room to nab one of the collection’s fur hoodies. “I like the collection — it is a mix of edgy and girliness at the same time.”

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Whitney Lam, founder of the women’s lifestyle blog Nitrolicious, summed up Fenty’s popularity: “Anything Rihanna touches becomes popular. There is not really women’s streetwear like this produced with a big brand.”

Within 15 minutes of Rihanna’s ribbon-cutting, Bergdorf’s stock of shoes had sold out, as well as much of its apparel.

Schulman in his opening remarks at the event said, “The whole world is talking about ath-leisure, but here at Bergdorf’s we are all about ath-glamour.”

Discussing the decision to welcome Rihanna to Bergdorf’s, Schulman told WWD, “For us, Rihanna is an icon and when we first saw the [Fenty fashion] show Linda Fargo and I were so excited about it because we really felt that our customer would love this. It’s a very sexy, very modern approach to activewear.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

“Ultimately for all of us, the celebrity association is nice, but it’s all about the product and we knew this type of product would speak to our customer.”

Article Courtesy of wwd - Misty White Sidell

RIHANNA “SETS IT OFF” AT BERGDORFS

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

It’s every designer’s dream to have their collection be carried at Bergdorf Goodman,” Rihanna proclaimed Tuesday afternoon at a frenzied personal appearance for the retail unveiling of her fall Fenty by Puma collection.

The Barbadian singer was joined by Bergdorf president Joshua Schulman and “homegirl Linda,” senior vice president, fashion office and store presentation Linda Fargo — as a contingent of Rihanna fans swarmed the retailer’s fifth floor, tunes blaring.

The majority of attendees appeared to be students from nearby fashion universities, including the Fashion Institute of Technology and the Parsons School of Design.

While scheduled for 3 p.m., the event didn’t start until nearly two hours past its call time — leaving some attendees with a dilemma.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Ariana, a 20-year-old student at FIT, said she was “debating if I should skip class, I have merchandising math at 5:10.” Spotted an hour later, it appeared that she had.

“I want to get the creepers,” Ariana said of her intentions for staying — noting that the continuously sold-out style is a must-have item amongst the FIT student body. “Before this, no one was buying Puma. [Rihanna] managed to make it big again,” she added.

Aasha, a 19-year-old New School student and intern for Alastair McKimm — who styled the fall Fenty for Puma campaign, already has a pair of creepers. She was in the room to nab one of the collection’s fur hoodies. “I like the collection — it is a mix of edgy and girliness at the same time.”

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Whitney Lam, founder of the women’s lifestyle blog Nitrolicious, summed up Fenty’s popularity: “Anything Rihanna touches becomes popular. There is not really women’s streetwear like this produced with a big brand.”

Within 15 minutes of Rihanna’s ribbon-cutting, Bergdorf’s stock of shoes had sold out, as well as much of its apparel.

Schulman in his opening remarks at the event said, “The whole world is talking about ath-leisure, but here at Bergdorf’s we are all about ath-glamour.”

Discussing the decision to welcome Rihanna to Bergdorf’s, Schulman told WWD, “For us, Rihanna is an icon and when we first saw the [Fenty fashion] show Linda Fargo and I were so excited about it because we really felt that our customer would love this. It’s a very sexy, very modern approach to activewear.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.
Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

“Ultimately for all of us, the celebrity association is nice, but it’s all about the product and we knew this type of product would speak to our customer.”

Article Courtesy of wwd - Misty White Sidell

My Body First Campaign Sounds a Rallying Cry for a Body Positive Shopping Experience

Plus size styling service Dia&Co highlights the need for a new approach

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Today, plus size fashion start-up Dia&Co launched its debut campaign, My Body First, which explores women’s emotionally-charged shopping experiences — including those of Dia&Co Co-Founder and CEO Nadia Boujarwah. Through a powerful video and the release of new statistics, the campaign calls for an approach to shopping that celebrates and prioritizes women’s actual bodies.

Prior to creating the campaign, Dia&Co conducted new industry research and surveyed hundreds of women, with results revealing:

  • Only 22% of women reported feeling happy the last time they left a fitting room. 33% reported feeling significantly worse when leaving than when they entered.
  • On average, nearly 75% of the clothes a woman tries on do not fit her body.
  • America’s largest clothing retailers only offer 29% of new styles to women above a size 14.

“At Dia&Co, we believe that style can spark self-love,” said Boujarwah. “But currently, many shopping trips create the opposite effect — leaving us disheartened rather than inspired. And too often, these experiences cause us to blame our bodies rather than celebrate them. The system is broken, and it’s time for a radical change.”

Founded in 2014 by Boujarwah and her Harvard Business School classmate Lydia Gilbert, Dia&Co has been building a truly body-positive shopping experience:

  • Personalization: Each Dia&Co customer receives uniquely curated boxes of clothing selected by a dedicated stylist to fit her body, her budget, and her style. Customers like the approach: Dia&Co has experienced 35x revenue growth over the past 12 months.
  • Fit Technology: It’s a common frustration that standard sizing varies considerably between brands. Dia&Co has developed a proprietary approach to assessing a garment’s true fit to greatly reduce this pain point.
  • Accessibility: By working directly with top brands and up-and-coming designers, Dia&Co has built a deep and diverse inventory assortment, ensuring that each customer has access to a variety of high quality, fashion-forward clothing that fits her style, no matter what her size.

To learn more about Dia&Co, visit http://www.dia.co or watch thousands of unboxing videos on YouTube. To join the conversation, use #mybodyfirst and follow Dia&Co on Facebook, Twitter and Instagram @diaandco.

Key Findings from Dia&Co Shopping Satisfaction Study:

  • 22% of women reported feeling happy the last time they left a fitting room.
  • 33% of women reported that the last time they left a fitting room, they felt significantly worse when than when they entered the fitting room.
  • On average, women reported that 74% of the clothing items that they try on in a fitting room do not fit them.
  • Women who wear sizes 14+ try on 24% fewer items of clothing in fitting rooms (4.97 items) than women who wear sizes 0-12 (6.53 items).
  • Of the clothing that was tried on, a larger percentage did not fit women who wear sizes 14+ (77% of items) compared to women who wear sizes 0-12 (72% of items).
  • Women aged 18-24 tried on the most items of clothing of any age group (9.84 items per shopping trip).
  • Women aged 55-65 tried on the fewest items of clothing of any age group (3.30 items per shopping trip), but also reported the smallest percentage of clothing that fit (21.15%).

Survey Methodology

The Dia&Co Shopping Satisfaction Study surveyed 675 American women aged 18 to 65 years old between the dates of August 17-25, 2016. As part of the survey, women self-identified as wearing sizes 0-12 (59% of respondents) or sizes 14+ (41% of respondents).

About Dia&Co:

Dia&Co is a body-positive shopping experience exclusively for women who wear sizes 14+. The service connects each customer with a stylist who sends her personalized, curated boxes of clothing selected to fit her body, her budget, and her style. Founded in 2014 by Harvard Business School classmates Nadia Boujarwah and Lydia Gilbert, the company’s mission is to spark radical self-love through style. Based in New York City, Dia&Co has attracted a dedicated and diverse customer base crossing all 50 states. For more information, visit http://www.dia.co.

Nadia Boujarwah is the Co-Founder and CEO of Dia&Co, a body-positive shopping experience for women who wear sizes 14 and up. Dia&Co stylists work with top brands – from industry staples to up-and-coming young designers – to provide each customer with curated looks to suit their unique style and shape.

DIACO PLUS

Two years ago, Nadia was driven to found Dia&Co by the belief that style can act as a catalyst for self-love. Through Dia&Co’s vibrant community this belief is reinforced every day.  Nadia is continually inspired by women looking and feeling beautiful in clothes they were told they couldn’t or shouldn’t wear; embracing the body they have today – and dressing for it. Dia&Co was founded to support these women, and to help every woman find clothes that make her feel uniquely her.

Prior to founding Dia&Co, Nadia worked as an investment banker at Perella Weinberg Partners and most recently served as COO and CFO of New York-based jewelry brand Frieda and Nellie. Nadia holds a B.Sc. in Economics from the University of Pennsylvania and an MBA from Harvard Business School. With a Cuban mother and Kuwaiti father, Nadia hails from both Miami and the Middle East, and is currently based in New York.

 

 

THE FASHION IMPIRE – NEW ADDITIONS

NEW ADDITIONS TO THE FASHION IMPIRE

Fashion Avenue News, Model World Magazine, The Fashion Impire and the Daily Fashion Blog, http://www.btetv.wordpress.com take our Global Luxury Brand very seriously.

When we decide to add a new person to the team, it’s a group decision with a panel interview, as they have to work with everyone on the team.

We are proud to announce new additions to the Fashion Avenue News staff.

AVADORA MIMOUNI – Fashion Director for Fashion Avenue News magazine.  Avadora is also the Brand Ambassador of her very own fragrance “Avadora The Fragrance”.  Avadora is a season SuperModel and Luxury Accessory Designer, that brings a ton of experience to her new position.

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YVONNE CHUNG – This beautiful lady is Sophisticated, Smart and Sexy.  She has been in the modeling/fitness/entertainment business for a while, bringing a wealth of fashion and glamour.  We are excited to welcome Yvonne as LifeStyle Director.  In this position, she will interact with 3 different departments, Fitness, Beauty and Fashion.

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LILIA PALATSKY – From Russia with Love.  This young intern hails from the Ivy League Fashion School, FIT by way of Russia.  She will work as a Model Scout/Coordinator.  Her responsibilities will be to Scout Models for covers, editorials and fashion shows.  She will also supervise the monthly Fashion Industry Open House.  We were extremely impressed with her interview and welcomed her into the Fashion Avenue News Family.

ERIC “VEGGIE” SULLIVAN – This persistent hard working young man will utilize his skills in photography and video.  Veggie, as he prefers to be called, was extremely persistent in being part of Fashion Avenue News. He will work directly with Editor-in-Chief, Sofia Davis.

TIFFANY BROWN – Tiffany has been with FAN for about 2 years and her professionalism has paid off.  She has been promoted to Editor-in-Chief of Model World Magazine, along with PA for the FAN TV show, where she will learn TV production from experienced videographers.  Tiffany’s strengths are styling and blogging.   Tiffany is very professional and a fast learner, Congratulation Tiff, keep up the good work.

As we bring on new team members, we say good-bye to our fabulous German Intern, Lisa.  She saw us on TV in Germany on Germany’s next Top Model and decided to intern with us, Lisa we will miss you.

We welcome them all and cannot wait to start working with them.

We bring you 24/7 Fashion & Beauty News.  Subscribe to our blog today:  www.btetv.wordpress.com

Sofia Davis – Editor In Chief “Remember….. Your Brand is all you have, protect it“.

 

Soap & Glory hosts beauty boudoir at Mack-a-pool-ooza with Victoria Justice

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Victoria Justice gets ready poolside with British beauty lifestyle brand, Soap & Glory

Soap & Glory, the fun, fearless and fabulous British beauty lifestyle brand, brought their glamazing beauty boudoir to the annual Mack-a-pool-ooza music festival in Miami Beach, FL on Saturday, August 13th. Sharing in all the #BigPrimpin fun, actress and recent Teen Choice Awards host, Victoria Justice stopped by Soap & Glory’s beauty boudoir, getting all made up and posing in the Soap & Glory gif booth while dancing and soaking up the sun poolside.
VICTORIA sg01.05com-victoria-justice5
While hanging out at the boudoir, Victoria Justice chatted with iHeartRadio’s DJ Gabby Sanderson about all things beauty, including how she got ready for today, “I used Soap & Glory The Righteous Butter body butter and I loooove it, it smells so good and it’s so creamy and awesome! And then I also used Soap & Glory Sexy Mother Pucker lipstick today, it’s called Cerise Please. I love it,” said Justice. “One thing that is always so much fun, is lip color. You can go bold, just a hint of color or just really fun outrageous colors that you wouldn’t normally wear. I love matte shades, glossy and everything in between. Lip colors for me, just really can make any fashion look complete and can reflect the way you’re feeling.” What’s her plan for the pool party? “I have a few friends that are meeting me here, and we’re going to dance and have a good time. And my sister’s here too so it’s going to be a lot of fun!” When asked about her ideal girl squad Justice shared, “I love Kristen Wiig, I’m obsessed with her. I love Tina Fey and Amy Poehler. I would love to have those girls in my squad.” On working with Laverne Cox in the upcoming The Rocky Horror Picture Show, “It was amazing. She is so fiercely talented and so smart and very professional, and she just gives everything 150%.”
VICTORIA sg01.01com-victoria-justice1
Decked out with pinkredible flamingos, a snow cone cart and more, the Soap & Glory boudoir was the hottest poolside beauty spot! The all-singing, all-dancing Glory Girls provided major glam for all festival-goers looking to get ready with their squad before heading to the concert. For party-perfect beauty looks they used the perennially popular SEXY MOTHER PUCKER™ PILLOW PLUMP™ XXL Lip Plumping Gloss, top-selling THICK & FAST™ Flash Extensions Effect Mascara and for an enviable beach bronze, everyone’s favorite WONDERBRONZE™ Shimmer Brick. As if lounging poolside wasn’t fabulous enough, boudoir beauties shared some selfie love with all their friends in social using the Soap & Glory #BigPrimpin Snapchat filter. Soap & Glory’s get-you-gorgeous bath and beautystuffs are available nationwide at Ulta stores and online at ulta.com.

VICTORIA sg01.03com-victoria-justice3

ABOUT SOAP & GLORY
Soap & Glory has been supporting the Clean of England since 2006, when they decided to formulate fun, world-class quality beauty products that would give every girl the best bang for her beauty budget.  They suggest using Soap & Glory with equal parts happiness and abandon, because they believe while beauty absolutely matters, it doesn’t matter absolutely.

ABOUT MACK-A-POOL-OOZA  
Mack-a-pool-ooza is an annual pool party held at the Fontainebleau Miami Beach featuring nationally known Top 40 artists.

Soap & Glory hosts beauty boudoir at Mack-a-pool-ooza with Victoria Justice

VICTORIA sg01.02com-victoria-justice2

Victoria Justice gets ready poolside with British beauty lifestyle brand, Soap & Glory

Soap & Glory, the fun, fearless and fabulous British beauty lifestyle brand, brought their glamazing beauty boudoir to the annual Mack-a-pool-ooza music festival in Miami Beach, FL on Saturday, August 13th. Sharing in all the #BigPrimpin fun, actress and recent Teen Choice Awards host, Victoria Justice stopped by Soap & Glory’s beauty boudoir, getting all made up and posing in the Soap & Glory gif booth while dancing and soaking up the sun poolside.
VICTORIA sg01.05com-victoria-justice5
While hanging out at the boudoir, Victoria Justice chatted with iHeartRadio’s DJ Gabby Sanderson about all things beauty, including how she got ready for today, “I used Soap & Glory The Righteous Butter body butter and I loooove it, it smells so good and it’s so creamy and awesome! And then I also used Soap & Glory Sexy Mother Pucker lipstick today, it’s called Cerise Please. I love it,” said Justice. “One thing that is always so much fun, is lip color. You can go bold, just a hint of color or just really fun outrageous colors that you wouldn’t normally wear. I love matte shades, glossy and everything in between. Lip colors for me, just really can make any fashion look complete and can reflect the way you’re feeling.” What’s her plan for the pool party? “I have a few friends that are meeting me here, and we’re going to dance and have a good time. And my sister’s here too so it’s going to be a lot of fun!” When asked about her ideal girl squad Justice shared, “I love Kristen Wiig, I’m obsessed with her. I love Tina Fey and Amy Poehler. I would love to have those girls in my squad.” On working with Laverne Cox in the upcoming The Rocky Horror Picture Show, “It was amazing. She is so fiercely talented and so smart and very professional, and she just gives everything 150%.”
VICTORIA sg01.01com-victoria-justice1
Decked out with pinkredible flamingos, a snow cone cart and more, the Soap & Glory boudoir was the hottest poolside beauty spot! The all-singing, all-dancing Glory Girls provided major glam for all festival-goers looking to get ready with their squad before heading to the concert. For party-perfect beauty looks they used the perennially popular SEXY MOTHER PUCKER™ PILLOW PLUMP™ XXL Lip Plumping Gloss, top-selling THICK & FAST™ Flash Extensions Effect Mascara and for an enviable beach bronze, everyone’s favorite WONDERBRONZE™ Shimmer Brick. As if lounging poolside wasn’t fabulous enough, boudoir beauties shared some selfie love with all their friends in social using the Soap & Glory #BigPrimpin Snapchat filter. Soap & Glory’s get-you-gorgeous bath and beautystuffs are available nationwide at Ulta stores and online at ulta.com.

VICTORIA sg01.03com-victoria-justice3

ABOUT SOAP & GLORY
Soap & Glory has been supporting the Clean of England since 2006, when they decided to formulate fun, world-class quality beauty products that would give every girl the best bang for her beauty budget.  They suggest using Soap & Glory with equal parts happiness and abandon, because they believe while beauty absolutely matters, it doesn’t matter absolutely.

ABOUT MACK-A-POOL-OOZA  
Mack-a-pool-ooza is an annual pool party held at the Fontainebleau Miami Beach featuring nationally known Top 40 artists.

All White Affair ” Le Coiffeur Style the Water, Yacht Fashion Show, Sunday August 21, 2016

WENDY ISSAC EVENT

Wendy Issac producer of the All White Affair on Sunday August 21, 2016 received the PRODUCER OF THE YEAR AWARD from Fashion Avenue News Magazine.

This is a wonderful event to attend to network, make new contacts in the Fashion Industry and have a just have fun with the friendliest people in the fashion industry.  Dinner, Dancing, Fashion Show and upscale fun.  We are looking forward to seeing you, come with a friend or attend alone, you will have a great time.  Buy your tickets on Eventbrite by clicking the link below

It’s an “All White Affair ” Le Coiffeur Style the Water, August 21 along Nautical Empress boarding at 7pm leaving from South Street Seaport.. Fashion Show, Dinner, Party .  Get your tickets http://leCoiffeurstylethewater.eventbrite.com/
Couples $100 Single $55

Event Description:  Event is Dinner, Fashion Show and Party.  This is an adult event 21 and over

 

All White Affair " Le Coiffeur Style the Water, Yacht Fashion Show, Sunday August 21, 2016

WENDY ISSAC EVENT

Wendy Issac producer of the All White Affair on Sunday August 21, 2016 received the PRODUCER OF THE YEAR AWARD from Fashion Avenue News Magazine.

This is a wonderful event to attend to network, make new contacts in the Fashion Industry and have a just have fun with the friendliest people in the fashion industry.  Dinner, Dancing, Fashion Show and upscale fun.  We are looking forward to seeing you, come with a friend or attend alone, you will have a great time.  Buy your tickets on Eventbrite by clicking the link below

It’s an “All White Affair ” Le Coiffeur Style the Water, August 21 along Nautical Empress boarding at 7pm leaving from South Street Seaport.. Fashion Show, Dinner, Party .  Get your tickets http://leCoiffeurstylethewater.eventbrite.com/
Couples $100 Single $55

Event Description:  Event is Dinner, Fashion Show and Party.  This is an adult event 21 and over

 

GLOSSYBOX DARLING…..

BEAUTY PRESS gb001com-glossybox

Are you one of the millions of beauty enthusiasts looking for your next fix? You’ve met your match! Founded in 2011 in Berlin, Germany, GLOSSYBOX has made its mark on the beauty industry by bringing hair, skin and cosmetic products to subscribers’ doorsteps around the globe in a pink, bow-tied box.

Having collaborated with over 1,100 brands thus far, GLOSSYBOX surprises and delights with its more than 1,500,000 luxury and niche brand products, including the likes of Nuxe and Too Faced, that find their way into the iconic boxes each month for a cost of $21.

But it doesn’t stop there! In addition to an impressive assortment of products carefully chosen through your very own online beauty profile, you’ll receive a host of beauty know-how which includes e-newsletters, straightforward tips-and-tricks, a comprehensive product card elaborating on the contents of the box, and access to insider expertise through our social media channels.

This July, GLOSSYBOX’s beauty experts have pulled all strings to get you the most sought after summer beauty essentials, including the EYEKO FAT STICK in Satin, the FANGO essenziali’s Treatment Sheet Mask, GLOV’s Quick Treat, Tree Hut Bare’s Moisturizing Shave Oil, the SinfulColors Top Coat and the Leighton Denny Expert Nails’ Miracle Mist!

So, what are you waiting for? Subscribe today and explore, learn, and maybe even discover your next new favorite product!

GLOSSY BOX

www.glossybox.com

FAN FRAGRANCE LAUNCH TODAY 6:00PM

FAB BLK PERUME IN HAND

FABULOUS, THE SEXY, SOPHISTICATED NEW FRAGRANCE BY
FASHION AVENUE NEWS

(SwimWear Fashion Show 7:30pm SHARP)

This is a PERSONAL VIP INVITE from Sofia Davis, Editor-in-Chief of Fashion Avenue News Magazine (The First Lady of Fashion) in conjunction with Todd Wharton, LTC and TV Host, Kelly Phoenix to join us as we launch FABULOUS the Sexy, Sophisticated new fragrance by FASHION AVENUE NEWS MAGAZINE.  This SOFT launch will be held on Wednesday June 22, 6:00pm – Until, at Suite 36, 16 West 36th Street, NYC.  As VIP Invited guest, you will have the opportunity to sample FABULOUS before it goes PUBLIC.  Come out and network with the friendliest people in the Fashion Industry.  Bring friends or come alone, you will have a great time. Swimwear Fashion Show starting at exactly 7:30pm. – ALL FREE

Fashion Avenue News & Model World Magazine will be looking for Editorial & Cover Models for Magazine placement at this event.  There will be lots of Magazine CEOs, Models, Make Up Artists, Photographers, Fashion Bloggers at this event, so come on out and NETWORK.

Sign up for our VIP list, because we know how to treat our VIPs.  Like our FaceBook Page – Fashion Avenue News.

You must be 21+ to attend this event, no exceptions, you will be carded at the door, dress code:  business casual (NO JEANS/SNEAKERS)