Macy’s is ready to kick off New York Fashion Week and bring it closer to fans everywhere as Macy’s Presents Fashion’s Front Row, a runway spectacle mixing music, fashion and compassion, hits the stage at The Theater at Madison Square Garden and television screens nationwide with a one-hour entertainment special. On Wednesday, Sep. 7 at 7:30 p.m., live from the capital of American fashion, Macy’s Presents Fashion’s Front Row will open the exclusive doors to fashion’s biggest week with spectacular presentations of the fall season’s hottest looks and musical performances from superstars Ariana Grande and Flo Rida. The show will be hosted by Giuliana Rancic and Brad Goreski and is set to air nationwide on E!, Thursday, Sept. 15 at 8 p.m. ET/PT. In addition to the theatrical and television presentations, Macy’s will bring the glitz and glamour of fashion week to 25 markets nationwide via special in-store events featuring celebrity appearances, fashion presentations, and more.
Macy’s Presents Fashion’s Front Row Kicks Off New York Fashion Week with Special Presentations of the Hottest Fall Fashions and Performances by Ariana Grande and Flo Rida
“Macy’s Presents Fashion’s Front Row will bring the glamour and exclusivity of New York Fashion Week closer to audiences than ever before,” said Joe Feczko, executive producer of the Macy’s event. “Our national entertainment special on E! will open the doors to the masses, with electrifying musical performances and an incredible theatrical presentation of must-have designer looks. And once again, on the day of the broadcast, fans will be able to shop the show directly from the runway via our newly created website, macys.com/shoptheshow.”
“The excitement will extend to select Macy’s stores nationwide as we transport Fashion’s Front Row to cities across the country, delighting shoppers with an exclusive look at fall’s hottest fashions and special in-store celebrity appearances,” said Holly Thomas, group vice president, Special Events.
“We’re thrilled to partner with Macy’s to join E!’s expert fashion coverage with their incredible event highlighting the cultural importance of Fashion Week,” said Laura Molen, executive vice president, Lifestyle Advertising Sales, NBCUniversal. “Combining the power of the Macy’s brand and some of music’s hottest acts with E!’s social, engaged audience is a natural collaboration.”
Macy’s fashion week theatrical catwalk will feature sensational presentations of designs from I.N.C. International Concepts, Kenneth Cole, RACHEL Rachel Roy, Ryan Seacrest Distinction, Tallia, and Tommy Hilfiger. In addition, Justin Timberlake’s William Rast collection will be presented for the first-time-ever at a New York Fashion Week event. The runway firsts continue with the world-exclusive debut of Betsey Johnson xox Trolls, a special collection inspired by DreamWorks Animation’s upcoming feature film “Trolls,” which opens in U.S. theaters on Nov. 4. Before the models hit the catwalk, their high-fashion beauty looks will be crafted and applied by the incredible artists of Lancôme, who will highlight the fall season’s must-have cosmetic palettes. Samsung, the global innovation leader in consumer electronics and mobile technology, is the event’s signature technology partner and will also showcase its fashionable line of smartwatches in a special catwalk presentation.
The glamorous spectacle would not be complete without amazing performances from the hottest acts in music. Set to ignite the stage with her smash hits, international pop sensation Ariana Grande will perform a selection of her chart-topping songs. A multi-platinum superstar, Grande’s music has ruled the charts, airwaves and dance floors in countries all over the world. Her latest album, Dangerous Woman, featuring the hit singles, “Dangerous Woman” and “Into You,” was released in late May to critical and commercial acclaim. Keeping the party at full blast, Flo Rida will also hit the stage pumping up the volume and the energy as he unleashes his monster hits on the audience. In just a few years, the Florida-born rapper has amassed an impressive slate of Top 10 hits, selling a remarkable 60 million singles worldwide; his most recent single, “My House,” is his latest No.1 smash.
Macy’s Presents Fashion’s Front Row continues the company’s legacy of charitable giving. Macy’s is set to support the Council of Fashion Designers of America Foundation, Inc. and Ronald McDonald House New York, by contributing 100 percent of the purchase price, minus Ticketmaster and facility fees, of all tickets sold for the Sep. 7 live show at The Theater at Madison Square Garden.
Tickets to Macy’s Presents Fashion’s Front Row, priced at $55 and $80, are available at TICKETMASTER (ticketmaster.com or 866-858-0008) or in person at the Madison Square Garden Box Office. Ticketmaster orders are subject to service fees. All tickets include a $5 facility fee. Tickets for people with disabilities may be purchased through Ticketmaster, at the MSG Box Office or by calling MSG’s Disabled Services Department at (212) 465-6034.
Fans tuning in nationwide will receive their own VIP experience when Macy’s Presents Fashion’s Front Row airs on E!, Thursday, Sept. 15 at 8 p.m. ET (check local listings). The broadcast, hosted by E!’s Giuliana Rancic and Brad Goreski, will include highlights and performances from the live show at The Theater at Madison Square Garden, in addition to behind-the-scenes elements hosted by E!’s Zuri Hall. As the looks come down the catwalk, fashionistas from coast-to-coast will be able to snag the must-have fashions as they shop the show via macys.com/shoptheshow.
Between Sept. 15 and Sept. 17, Macy’s Presents Fashion’s Front Row will also extend to fabulous in-store events nationwide. Macy’s flagship locations in Chicago, Los Angeles, Miami, New York City and San Francisco will host in-store celebrations featuring celebrity and designer appearances, special performances and fashion presentations, bringing the Fashion Week experience closer to style mavens. In addition, at 20 select locations, Macy’s Presents Fashion’s Front Row-themed shopping parties will spread the glamour to more cities nationwide.
About Macy’s
Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 734 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy’s flagship stores — including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California — are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy’s helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.
FASHION AVENUE NEWS MAGAZINE 