FASHION AVENUE NEWS EXPANDS LUXURY FRAGRANCE CAMPAIGN

AVADORA, the Fragrance

Fashion Avenue News has expanded it’s Luxury Living brand campaign to include AVADORA the Fragrance – “Wear Avadora, Be Unforgetable” and Fabulous the “Hypnotic, Sexy, Fresh Fragrance, both by FAN.  (pc:  Photographer Paul ShootMeNYCmodels Walker IG: @shootmenycmodels  Model: Avadora Mimouni, Designer: Sherri Hill, Perfume: Avadora, Mua: Mac Cosmetics, Shoes: Christian Louboutin)

Take a look at our luxury living campaign ads.

“Wear Avadora, Be Unforgetable”

Fabulous – Hypnotic, Sexy, Fresh Fragrance

This campaign features the winner of The Face of Kurvacious, Ebony Walker.

When Ebony won the model competition, our Creative Talent Campaign Casting Director did not see her as a plus size model, he saw her as a “lead campaign model”, one he felt could carry the luxury brand., take a look.  (PC:  Model: Ebony Walker Face of Kurvacious 2016, Makeup: Kia Rayford, Wardrobe/Stylist: Toni Foster @ Critique Boutique, Jewelry: Laurice’s Pieces, Post Production: Abdel Kebdani, Photo: Steve Bennett)

We are excited to have both of these lovely ladies as part of our campaign.  Various Fragrance Campaign Ads will appear in Fashion Avenue News each month.  We will bring your our luxury “It Bag” campaign soon.

You can purchase both fragrances from our Facebook Store – Fashion Avenue News.  For more information on Fashion Avenue News Luxury Brands visit our website:  www.FashionAvenueNews.com and subscribe to our daily fashion blog http://www.btetv.wordpress.com also like us on Facebook Fashion Avenue News Magazine.

 

 

 

 

 

RIHANNA “SETS IT OFF” AT BERGDORFS

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

It’s every designer’s dream to have their collection be carried at Bergdorf Goodman,” Rihanna proclaimed Tuesday afternoon at a frenzied personal appearance for the retail unveiling of her fall Fenty by Puma collection.

The Barbadian singer was joined by Bergdorf president Joshua Schulman and “homegirl Linda,” senior vice president, fashion office and store presentation Linda Fargo — as a contingent of Rihanna fans swarmed the retailer’s fifth floor, tunes blaring.

The majority of attendees appeared to be students from nearby fashion universities, including the Fashion Institute of Technology and the Parsons School of Design.

While scheduled for 3 p.m., the event didn’t start until nearly two hours past its call time — leaving some attendees with a dilemma.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Ariana, a 20-year-old student at FIT, said she was “debating if I should skip class, I have merchandising math at 5:10.” Spotted an hour later, it appeared that she had.

“I want to get the creepers,” Ariana said of her intentions for staying — noting that the continuously sold-out style is a must-have item amongst the FIT student body. “Before this, no one was buying Puma. [Rihanna] managed to make it big again,” she added.

Aasha, a 19-year-old New School student and intern for Alastair McKimm — who styled the fall Fenty for Puma campaign, already has a pair of creepers. She was in the room to nab one of the collection’s fur hoodies. “I like the collection — it is a mix of edgy and girliness at the same time.”

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Whitney Lam, founder of the women’s lifestyle blog Nitrolicious, summed up Fenty’s popularity: “Anything Rihanna touches becomes popular. There is not really women’s streetwear like this produced with a big brand.”

Within 15 minutes of Rihanna’s ribbon-cutting, Bergdorf’s stock of shoes had sold out, as well as much of its apparel.

Schulman in his opening remarks at the event said, “The whole world is talking about ath-leisure, but here at Bergdorf’s we are all about ath-glamour.”

Discussing the decision to welcome Rihanna to Bergdorf’s, Schulman told WWD, “For us, Rihanna is an icon and when we first saw the [Fenty fashion] show Linda Fargo and I were so excited about it because we really felt that our customer would love this. It’s a very sexy, very modern approach to activewear.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

“Ultimately for all of us, the celebrity association is nice, but it’s all about the product and we knew this type of product would speak to our customer.”

Article Courtesy of wwd - Misty White Sidell

RIHANNA "SETS IT OFF" AT BERGDORFS

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

It’s every designer’s dream to have their collection be carried at Bergdorf Goodman,” Rihanna proclaimed Tuesday afternoon at a frenzied personal appearance for the retail unveiling of her fall Fenty by Puma collection.

The Barbadian singer was joined by Bergdorf president Joshua Schulman and “homegirl Linda,” senior vice president, fashion office and store presentation Linda Fargo — as a contingent of Rihanna fans swarmed the retailer’s fifth floor, tunes blaring.

The majority of attendees appeared to be students from nearby fashion universities, including the Fashion Institute of Technology and the Parsons School of Design.

While scheduled for 3 p.m., the event didn’t start until nearly two hours past its call time — leaving some attendees with a dilemma.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Ariana, a 20-year-old student at FIT, said she was “debating if I should skip class, I have merchandising math at 5:10.” Spotted an hour later, it appeared that she had.

“I want to get the creepers,” Ariana said of her intentions for staying — noting that the continuously sold-out style is a must-have item amongst the FIT student body. “Before this, no one was buying Puma. [Rihanna] managed to make it big again,” she added.

Aasha, a 19-year-old New School student and intern for Alastair McKimm — who styled the fall Fenty for Puma campaign, already has a pair of creepers. She was in the room to nab one of the collection’s fur hoodies. “I like the collection — it is a mix of edgy and girliness at the same time.”

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

Whitney Lam, founder of the women’s lifestyle blog Nitrolicious, summed up Fenty’s popularity: “Anything Rihanna touches becomes popular. There is not really women’s streetwear like this produced with a big brand.”

Within 15 minutes of Rihanna’s ribbon-cutting, Bergdorf’s stock of shoes had sold out, as well as much of its apparel.

Schulman in his opening remarks at the event said, “The whole world is talking about ath-leisure, but here at Bergdorf’s we are all about ath-glamour.”

Discussing the decision to welcome Rihanna to Bergdorf’s, Schulman told WWD, “For us, Rihanna is an icon and when we first saw the [Fenty fashion] show Linda Fargo and I were so excited about it because we really felt that our customer would love this. It’s a very sexy, very modern approach to activewear.

Rihanna at Bergdorf Goodman for the fall collection of her Fenty by Puma collection.

“Ultimately for all of us, the celebrity association is nice, but it’s all about the product and we knew this type of product would speak to our customer.”

Article Courtesy of wwd - Misty White Sidell

Fashion Week Paris Couture Fall-Winter 2016-2017 – Franck Sorbier

Once upon a time, a couple of artisans, their friends were calling them The Sorbier. Isabelle was painting fabrics, taking care of the studio and so much more things. Franck, as for him, was sewing, drawing and dreaming still and always. They had many birds, lovebirds, and liked passionately the couture. This season, they have decided to go for a new adventure: create a new colorful and joyful collection for little girls. With the best wish of a mini team of mouse and baby mouse, they have succeeded in building this story in a short period of time.

Rodrigo and Bruno, their former loyal colleagues have given them an outside helping hand. After a perilous voyage in Saint Petersburg, they have decided to pay tribute to Slav folk tales. There would be colors, drawings, lightness and they hope retail. A new life. There would be Lady in black, they would be magnificently Haute Culture (no there is no typing error). They would have a role to hold on to. Just as every season, the fairy Christine looked after their happiness and success. Véronique Valcke, the season’s godmother, had invited them in her garden suspended in the Paris sky. On this occasion, a cake in the shape of a bulb of an Orthodox basilica was created with the collaboration of the pastry chef Sebastien Reul.

Andréa the passionaria have presented them Pascal Contet, a virtuoso accordion and also a crazy hatter for Panama hats designed after this little company colors. There were also generous lace sponsors, Mr Noyon and Mr Beauvillain. The beauty magician Shiseido and their ambassador Pierre Rocca, the hairstyle magician Alexandre de Paris and his ambassadors Jean-Luc Minetti and Fréderic Pavard offered their expertise to make the tale soft and sublime. They have discovered their “mini models” in Jennifer Goubé dance class and also by word of mouth in the trust circle.

GIE AXA France and members of the endowment fund Sorbier carry on with their loyal and active support. Stéphane Thouron for the Hotel Bavarez, Audrey Boucharlat and Anissa Tahidi for Wolford, Lanson Champagne have waved their magic wands that all is good and well. The Cornillon knight, Frédéric and Stéphane, always coming to the rescue and with drums beating closed proudly the steps.

 

 

 

30 GLOBAL LEADERS IN FASHION INDUSTRY TO SPEAK OUT IN MOSCOW

MOSCOW, RUSSIA – A model walks the runway at the Julia Dalakian fashion show during Mercedes Benz Fashion Week Russia FW 16/17 at Manege in Moscow, Russia

 Fashion Futurum Conference is to be a platform for both Russian and international industry leaders, visionaries and key fashion players to share their experiences and views on the current state of fashion industry around the world and its role as a driver of creative economy. It could help to revolutionize the Russian fashion economy which should play the significant role on USD 60 billion textile and apparel market in Russia. Alexander Shumsky, founder of the Fashion Futurum and President of Mercedes-Benz Fashion Week Russia, is addressing this problem with 9 panel sessions.  A separate topic for each panel session will be discussed. Topics include new educational standards, government support of the industry, innovative and sustainable production, new technologies, role of fashion clusters, importance of creative process in fashion business, young talents and independent brands, the future of fashion weeks, etc.

MOSCOW, RUSSIA

MOSCOW, RUSSIA

MOSCOW, RUSSIA

Among the speakers of the Conference:

Mario Boselli (Honorary President of Camera Nazionale Della Moda Italiana), Carlo Capasa (President of Camera Nazionale Della Moda Italiana), Nadya Valeva (President of European Fashion Council), Ignacio Sierra (President of European Branded Clothing Alliance EBCA, Belgium; Director General of Grupo Cortefiel, Spain), Stefan Siegel (Founder & CEO of Not Just A Label, Great Britain), Sara Maino (Head of Vogue Talents, Italy), Mauro Galligari (Founder & CEO of Studiozeta, Italy), Lars Byrresen Petersen (Digital Director of Visionaire, France), Covadonga O’Shea (Founder, ISEM Fashion Business School, best-selling author, Spain), Danit Peleg (Fashion Designer, Israel), Dr. Amanda Parkes (Chief of Technology & Research, Manufacture NY, USA), Filippo Ceroni (CEO of Grazia Bagnaresi, Italy), Danilo Venturi (Dean of Polimoda, Italy), Barbara Trebitsch (Head of Fashion School of Domus Academy, Italy), Sara Azzone (Istituto Europeo Di Design Moda Milan Director, Italy), Eddie Mullon (CEO of Launchmetrics, Founder of Fashion GPS, USA), Craig Arend (Fashion photographer, consultant, Virtual Reality expert, USA), Carl Waldekranz (CEO of Tictail, Sweden), Kaat Debo (Director & curator, Mode Museum Antwerpen, Belgium), Dr. Kate Bethune, (Senior Fashion Researcher, Victoria & Albert Museum, Great Britain), Piia Lehtinen (President of the Board of Design District Helsinki, Finland).

MOSCOW, RUSSIA – A model walks the runway at the Julia Dalakian fashion show during Mercedes Benz Fashion Week Russia

 

 

 

 

Elsa Schiaparelli Couture

The Solar Circus or Heavenly Bodies »

” They have burdens round or square
drums and golden tambourines
Apes and bears wise animals
gather coins as they progress.”
Guillaume Apollinaire

Elsa Schiaparelli marvelled in the art of the oxymoron. A silhouette of pure, sharp contour is transcended by a vision of the ordinary becoming spectacular. It reveals a strong woman with Parisian allure and cosmopolitan fantasy. Today is about defining the essence of a style in fostering the paradoxes of such an eclectic personality.

The famous Circus, collection created for the summer 1938, led this new season’s heavenly parade to focus on the idea of sheen, light and colours enhancing the body. Haute Couture and the circus both crystallize poise, precision and sparkle – add imagination and an enchanting world comes to life. Grace and strength, like the feminine and the masculine, are paired in a subtle balance where women are confident with their seduction.

The Schiaparelli jacket becomes architectural. Graphic shoulder lines refer to the Constructivist aesthetic. Shocking pink, navy or black tuxedos and jumpsuits morph verticality with femininity. Lightness, transparency, draping and fluidity dazzle with tension when the fabric swirls around the body with daring sensuality.

Shiny brocade, silk lamé and iridescent pané velvet refer to a grand attitude where restrained elegance plays with shorts and slits. Bejewelled dress-straps echo Calder’s Circus. The incandescent suns of the place Vendôme shine bright on jackets and gowns. The harlequin motif is reconstructed into a multi-colored embroidered dégradé. Circus’ stars inspire a milky way in which the house codes such as the pierced heart and the padlock are transformed into a new mythological constellation.

Fashion Avenue News…. When ORDINARY, Just WON'T Do!

Fashion Avenue News Magazine is a global, luxury brand, with a focus on FASHION.  Our mission is to bring attention/exposure to independent fashion industry talent; Stylists, Make up artists, Hair Designers, Fashion Designers, Fashion Coordinators, Models, and more.  In the fashion industry, we have been named the “INDEPENDENT VOGUE OF MAGAZINES”, because of our high standards and creative development of independent fashion industry talent.  We are not controlled by a conglomerate, we are our own VOICE.

Fashion Avenue News has developed a following of 360,000 by sponsoring, hosting events, producing fashion shows – Fashion on the Hudson is our annual fashion event, registering more than 30,000 people. Editor-in-Chief, Sofia Davis recalls, “I was excited when 460 people registered for our events, now we get over 30,000 people.”

Why do people like the Fashion Avenue News Brand?  We put independent/emerging models on our covers, do editorials with brands that are growing, place PLUS SIZE MODELS right next to STRAIGHT SIZE MODELS, and don’t make excuses or bring attention to their size, and we are in touch with the people, because WE ARE THE PEOPLE.  At most fashion magazine, you cannot get a meeting with the Editor-in-Chief.  At Fashion Avenue News there is no red tape, there is no, “meet with my assistant”, you can meet with Sofia Davis, Editor-in-Chief by just making an appointment, and no matter how much we grow, we want to keep it that way.  We are here for THE PEOPLE.

We have been BLESSED with having many celebrities grace our covers, Halle Berry, Vivica Fox, Kelly Rowland, Alek Wek, Germany’s next Top Model, Angela Robinson and more, however, our focus remains the same, we support the INDEPENDENT FASHION INDUSTRY TALENT.

Take a moment to LIKE our Facebook Page, @FashionAvenueNews and follow our daily fashion blog, http://www.btetv.wordpress.com.   We also have a FREE NEW YEARS event at the Holiday Inn Hotel, 440 West 57th Street, Embassy Ballroom that you can get a FREE ticket from our website or facebook page.  Follow and support the independent fashion magazines that are making a difference.  Purchase a copy directly from the website or visit the Magazine Cafe, 15 West 37th Street, in NYC.

Fashion Avenue News is here for you.  We are your fashion FAMILY.

http://www.FashionAvenueNews.com

http://www.btetv.wordpress.com

Fashion Avenue News…. When ORDINARY, Just WON’T Do!

Fashion Avenue News Magazine is a global, luxury brand, with a focus on FASHION.  Our mission is to bring attention/exposure to independent fashion industry talent; Stylists, Make up artists, Hair Designers, Fashion Designers, Fashion Coordinators, Models, and more.  In the fashion industry, we have been named the “INDEPENDENT VOGUE OF MAGAZINES”, because of our high standards and creative development of independent fashion industry talent.  We are not controlled by a conglomerate, we are our own VOICE.

Fashion Avenue News has developed a following of 360,000 by sponsoring, hosting events, producing fashion shows – Fashion on the Hudson is our annual fashion event, registering more than 30,000 people. Editor-in-Chief, Sofia Davis recalls, “I was excited when 460 people registered for our events, now we get over 30,000 people.”

Why do people like the Fashion Avenue News Brand?  We put independent/emerging models on our covers, do editorials with brands that are growing, place PLUS SIZE MODELS right next to STRAIGHT SIZE MODELS, and don’t make excuses or bring attention to their size, and we are in touch with the people, because WE ARE THE PEOPLE.  At most fashion magazine, you cannot get a meeting with the Editor-in-Chief.  At Fashion Avenue News there is no red tape, there is no, “meet with my assistant”, you can meet with Sofia Davis, Editor-in-Chief by just making an appointment, and no matter how much we grow, we want to keep it that way.  We are here for THE PEOPLE.

We have been BLESSED with having many celebrities grace our covers, Halle Berry, Vivica Fox, Kelly Rowland, Alek Wek, Germany’s next Top Model, Angela Robinson and more, however, our focus remains the same, we support the INDEPENDENT FASHION INDUSTRY TALENT.

Take a moment to LIKE our Facebook Page, @FashionAvenueNews and follow our daily fashion blog, http://www.btetv.wordpress.com.   We also have a FREE NEW YEARS event at the Holiday Inn Hotel, 440 West 57th Street, Embassy Ballroom that you can get a FREE ticket from our website or facebook page.  Follow and support the independent fashion magazines that are making a difference.  Purchase a copy directly from the website or visit the Magazine Cafe, 15 West 37th Street, in NYC.

Fashion Avenue News is here for you.  We are your fashion FAMILY.

http://www.FashionAvenueNews.com

http://www.btetv.wordpress.com

Fashion Week London Fall-Winter 2016-2017 Christopher Kane

“There is an idea of beauty expired this season,” says Christopher Kane. “But how that dead and thrown away beauty often looks better than when it was supposedly alive. The notion of lost and found had come to us some time ago and we had started to collect and collage these things together, ideas and memories of people, places and objects at different times. I have always been obsessed with recluses and the image of the outsider making their own world by hoarding things away. We wanted to emulate that for this collection; to take unlikely things and make them beautiful, looking to an outsider who has her own rules and her own style – she does what she wants and defines her own beauty.”

The unconventional, transformative journey of the Christopher Kane girl continues this season in a collection that celebrates the lost and found. Drawing on the autobiographical, the figure of the outsider and the idea of a new primitivism, the discarded detritus of glamour is accumulated and elevated to new heights of fashion in the collection.

Subverting humdrum ideas of luxury, a notion of preciousness and elegance is derived from the everyday together with the more exalted this season, making the ordinary extraordinary. From the humble cardboard box, transformed into corrugated camel coloured leather for clothing and accessories, to the bricolage of embroideries and appliques, ranging from the precious to the throwaway – many made with the input of the legendary Lesage for the first time – there is a purposefully naïve mix of techniques and textures, trinkets and talismans, that almost belies the complex care and craftsmanship behind the clothing and accessories this season.

 

Meaning and chaos combine in a dream-like, stream

of consciousness process for the collection – itself mirroring the idea of lost and found. An idea of contrast and coexistence in experimentation abounds, making use of long-term research as well as a fresh, celebratory spontaneity in the clothing. Time-lapse photography of the life cycle of flowers – a special studio project that took an entire week to document – appears as a new spin on lenticular accessories as well as in studio crafted, photo-real floral prints this season. Chantilly lace is felted and mixed with scrim to produce a new kind of fabrication, luxurious in its purposefully faded glory. Meanwhile, mink is made hyper-modern when lined with reflective fabrics together with lace electrified by reflective stitching.

This season also sees the introduction of a new Kane logo, a somewhat tongue-in-cheek notion of the luxury house staple, in a purposely ‘Ye Olde English’ found typeface. While the rain-mate bonnet is revisited, somewhat more luxuriously, with the milliner Stephen Jones for this collection – a first-time collaboration with the house.

Altogether, this season sees a mix of childhood memory and desire for some of the finer things in life, simultaneously with a celebration of the preciousness of the high fashion process once it is attained.

 

MAISON MARGIELA – MEN DARLING…

In a postmodern world, masculine fragility need not hide behind closed doors.

The Maison Margiela questions the tropes that define the role of man in today’s society – his uniform, his armour, and the tactile underpinnings of his sartorial wardrobe. When all expectations fall away, what melancholic remnants remain in his age of post-emotional experience?

Answers abound in the salvaged effects of past lives, when archetypes were once vested with authenticity. Gradations of the two-piece suit reflect process and power, as the proud craft of full-canvas tailoring is rendered decorative by exposed basting stitches (like spontaneous embroidery). Coat shoulders are rounded and soft, trousers fall to a loose cuff, and shirtsleeves flutter in silk poplin. Domestic foulard prints like curtains or tablecloths are illustrated with pastoral scenes and heraldic insignias, re-assembled as new shirting hybrids snapped together with salt-shrunk jersey or chambray cotton. Sepia-toned tweeds and Prince of Wales checks mingle with technical shell tanks and purist knit swimsuits that evoke a lost athletic elegance. Square-toed loafers fold down at the heel, and lace-up boots become a trompe l’oeil sandal.

Produced from found garments of varying sources and periods, ‘Replica’ styles are signified by an external white label, whilst a selection of seven ‘Re-edition’ garments return to the Spring Summer 2017 collection from within the Maison’s archives – designed between 1999-2005.

The rain falls down on last year’s man, an hour has gone by and he has not moved his hand.