Category Archives: COTUURE

FASHION AVENUE NEWS EXPANDS LUXURY FRAGRANCE CAMPAIGN

AVADORA, the Fragrance

Fashion Avenue News has expanded it’s Luxury Living brand campaign to include AVADORA the Fragrance – “Wear Avadora, Be Unforgetable” and Fabulous the “Hypnotic, Sexy, Fresh Fragrance, both by FAN.  (pc:  Photographer Paul ShootMeNYCmodels Walker IG: @shootmenycmodels  Model: Avadora Mimouni, Designer: Sherri Hill, Perfume: Avadora, Mua: Mac Cosmetics, Shoes: Christian Louboutin)

Take a look at our luxury living campaign ads.

“Wear Avadora, Be Unforgetable”

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Fabulous – Hypnotic, Sexy, Fresh Fragrance

This campaign features the winner of The Face of Kurvacious, Ebony Walker.

When Ebony won the model competition, our Creative Talent Campaign Casting Director did not see her as a plus size model, he saw her as a “lead campaign model”, one he felt could carry the luxury brand., take a look.  (PC:  Model: Ebony Walker Face of Kurvacious 2016, Makeup: Kia Rayford, Wardrobe/Stylist: Toni Foster @ Critique Boutique, Jewelry: Laurice’s Pieces, Post Production: Abdel Kebdani, Photo: Steve Bennett)

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We are excited to have both of these lovely ladies as part of our campaign.  Various Fragrance Campaign Ads will appear in Fashion Avenue News each month.  We will bring your our luxury “It Bag” campaign soon.

You can purchase both fragrances from our Facebook Store – Fashion Avenue News.  For more information on Fashion Avenue News Luxury Brands visit our website:  www.FashionAvenueNews.com and subscribe to our daily fashion blog http://www.btetv.wordpress.com also like us on Facebook Fashion Avenue News Magazine.

 

 


 

 

 

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Macy’s Presents Fashion’s Front Row is Ready to Kick Off New York Fashion Week™

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Macy’s is ready to kick off New York Fashion Week and bring it closer to fans everywhere as Macy’s Presents Fashion’s Front Row, a runway spectacle mixing music, fashion and compassion, hits the stage at The Theater at Madison Square Garden and television screens nationwide with a one-hour entertainment special. On Wednesday, Sep. 7 at 7:30 p.m., live from the capital of American fashion, Macy’s Presents Fashion’s Front Row will open the exclusive doors to fashion’s biggest week with spectacular presentations of the fall season’s hottest looks and musical performances from superstars Ariana Grande and Flo Rida. The show will be hosted by Giuliana Rancic and Brad Goreski and is set to air nationwide on E!, Thursday, Sept. 15 at 8 p.m. ET/PT. In addition to the theatrical and television presentations, Macy’s will bring the glitz and glamour of fashion week to 25 markets nationwide via special in-store events featuring celebrity appearances, fashion presentations, and more.

Macy’s Presents Fashion’s Front Row Kicks Off New York Fashion Week with Special Presentations of the Hottest Fall Fashions and Performances by Ariana Grande and Flo Rida

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“Macy’s Presents Fashion’s Front Row will bring the glamour and exclusivity of New York Fashion Week closer to audiences than ever before,” said Joe Feczko, executive producer of the Macy’s event. “Our national entertainment special on E! will open the doors to the masses, with electrifying musical performances and an incredible theatrical presentation of must-have designer looks. And once again, on the day of the broadcast, fans will be able to shop the show directly from the runway via our newly created website, macys.com/shoptheshow.”

“The excitement will extend to select Macy’s stores nationwide as we transport Fashion’s Front Row to cities across the country, delighting shoppers with an exclusive look at fall’s hottest fashions and special in-store celebrity appearances,” said Holly Thomas, group vice president, Special Events.

“We’re thrilled to partner with Macy’s to join E!’s expert fashion coverage with their incredible event highlighting the cultural importance of Fashion Week,” said Laura Molen, executive vice president, Lifestyle Advertising Sales, NBCUniversal. “Combining the power of the Macy’s brand and some of music’s hottest acts with E!’s social, engaged audience is a natural collaboration.”

Macy’s fashion week theatrical catwalk will feature sensational presentations of designs from I.N.C. International Concepts, Kenneth Cole, RACHEL Rachel Roy, Ryan Seacrest Distinction, Tallia, and Tommy Hilfiger. In addition, Justin Timberlake’s William Rast collection will be presented for the first-time-ever at a New York Fashion Week event. The runway firsts continue with the world-exclusive debut of Betsey Johnson xox Trolls, a special collection inspired by DreamWorks Animation’s upcoming feature film “Trolls,” which opens in U.S. theaters on Nov. 4. Before the models hit the catwalk, their high-fashion beauty looks will be crafted and applied by the incredible artists of Lancôme, who will highlight the fall season’s must-have cosmetic palettes. Samsung, the global innovation leader in consumer electronics and mobile technology, is the event’s signature technology partner and will also showcase its fashionable line of smartwatches in a special catwalk presentation.

The glamorous spectacle would not be complete without amazing performances from the hottest acts in music. Set to ignite the stage with her smash hits, international pop sensation Ariana Grande will perform a selection of her chart-topping songs. A multi-platinum superstar, Grande’s music has ruled the charts, airwaves and dance floors in countries all over the world. Her latest album, Dangerous Woman, featuring the hit singles, “Dangerous Woman” and “Into You,” was released in late May to critical and commercial acclaim. Keeping the party at full blast, Flo Rida will also hit the stage pumping up the volume and the energy as he unleashes his monster hits on the audience. In just a few years, the Florida-born rapper has amassed an impressive slate of Top 10 hits, selling a remarkable 60 million singles worldwide; his most recent single, “My House,” is his latest No.1 smash.

Macy’s Presents Fashion’s Front Row continues the company’s legacy of charitable giving. Macy’s is set to support the Council of Fashion Designers of America Foundation, Inc. and Ronald McDonald House New York, by contributing 100 percent of the purchase price, minus Ticketmaster and facility fees, of all tickets sold for the Sep. 7 live show at The Theater at Madison Square Garden.

Tickets to Macy’s Presents Fashion’s Front Row, priced at $55 and $80, are available at TICKETMASTER (ticketmaster.com or 866-858-0008) or in person at the Madison Square Garden Box Office. Ticketmaster orders are subject to service fees. All tickets include a $5 facility fee. Tickets for people with disabilities may be purchased through Ticketmaster, at the MSG Box Office or by calling MSG’s Disabled Services Department at (212) 465-6034.

Fans tuning in nationwide will receive their own VIP experience when Macy’s Presents Fashion’s Front Row airs on E!, Thursday, Sept. 15 at 8 p.m. ET (check local listings). The broadcast, hosted by E!’s Giuliana Rancic and Brad Goreski, will include highlights and performances from the live show at The Theater at Madison Square Garden, in addition to behind-the-scenes elements hosted by E!’s Zuri Hall. As the looks come down the catwalk, fashionistas from coast-to-coast will be able to snag the must-have fashions as they shop the show via macys.com/shoptheshow.

Between Sept. 15 and Sept. 17, Macy’s Presents Fashion’s Front Row will also extend to fabulous in-store events nationwide. Macy’s flagship locations in Chicago, Los Angeles, Miami, New York City and San Francisco will host in-store celebrations featuring celebrity and designer appearances, special performances and fashion presentations, bringing the Fashion Week experience closer to style mavens. In addition, at 20 select locations, Macy’s Presents Fashion’s Front Row-themed shopping parties will spread the glamour to more cities nationwide.

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 734 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy’s flagship stores — including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California — are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy’s helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.

 

THE FABULOUS MET GALA

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Tonight, celebrities from the worlds of fashion, film, sports, art, and music will gather at The Met for the Museum’s Costume Institute Benefit. This year’s gala celebrates the exhibition Manus x Machina: Fashion in an Age of Technology, on view May 5–August 14, 2016.

Follow The Met’s Instagram and Twitter accounts, ‪#‎MetGala‬ and‪#‎ManusxMachina‬ for live updates from the event.

Beginning at 6:30 pm EDT, gala Co-chairs Taylor Swift, Idris Elba, Jony Ive, and Anna Wintour and red-carpet-ready guests will walk the iconic steps of The Met Fifth Avenue. The evening’s celebration provides The Costume Institute’s annual funding for exhibitions, publications, acquisitions, and capital improvements.

Manus x Machina features more than 150 examples of haute couture and avant-garde ready-to-wear dating from the early 1900s to the present. The exhibition examines various creative processes and unravels how designers reconcile the handmade with the machine-made in a world increasingly influenced by technology.

Huile des Princesses – A New French Brand

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Huile des Princesses is delighted to present their new brand, an all-natural line with precious oils. Do It Yourself is very popular and beauty products including oils are trendy for their natural properties. All skin deserves food quality ingredients and plant extracts are a must for their unique benefits. Huile des Princesses offers busy women and those missing knowledge a 100% natural product from precious oils ingredients. The founder wishes to honor women by offering a luxurious skin product as she believes our skin and hair need a natural, efficient and sophisticated product. Thanks to different rituals, women will discover silky, fine and scented oils a true connection to nature with an exclusive ingredients selection from France, Australia, Burkina Faso, Japan, Ecuador and Hawaii.

Simple to use

An aromatherapy elixir ready in a spray for well being and beauty rituals for face, body, hair and massage. A divine daily natural product to nourish and regenerate all skin types. Huile des Princesses products do not contain mineral oils or parabens. Products are made in France with the French savoir-faire.

An elixir collection to discover

Huile des Princesses presents five different rituals, acting on Beauty, Balance, Relaxation, Energy and Slimming. Unique elixirs made with the best ingredients, the knowledge of French aromatherapy, the right vegetable seed oil, essential & pulp fruit oils like Fragonia, Jasmine, Manketti, Desert datte, Papaya, Raspberry, Baobab and much more.

RELAXING RITUAL

Huile des Princesses SENSUALITY ELIXIR
Main Ingredients: macadamia, papaya, rosehip vegetable seed oil & YLANG YLANG essential oil of Ylang Ylang, prized by perfumers and aromatherapists for its flowery perfume and relaxing virtues, acts synergistically with ultra penetrating and nourishing oil of macadamia, papaya, rosehip oil is highly concentrated in essential fatty acids.This elixir is multi purpose for massage, the face or body to soften the skin, fight against aging and provides joy and sensuality, applied to the hair as end finisher.

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Properties: to hydrate and nourish deeply, source of vitamins, this synergy will drive you to your dream and help relax the mind and the body.

Use: Face, body, hair a must have multi-use oil.
Application: apply on clean skin, massage gently on your heart & throat chakra.

Huile des Princesses SENSUALITY ELIXIR – 60 ml – $30

SLIMMING RITUAL

Huile des Princesses YOUTH ELIXIR
Main Ingredients: raspberry, kukui and sweet almond seed vegetable oil & SANDALWOOD essential oil

Sandalwood essential oil is a fine fragrance. In synergy with very penetrating and revitalizing seed oil such as kukui, raspberry and sweet almond seed: it strengthens the elasticity and firmness of the skin, in harmony with nourishing and restorative vegetable oils anti-aging, rich in vitamins A and E, antioxidant, and essential fatty acids. This elixir is used for the body, massage, in the bath.

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Properties: to repair and firm the skin barrier
Use: Body and massage
Application: Spray all over your body and massage in circle for 10 mn twice a day.

Huile des Princesses YOUTH ELIXIR – 60 ml – $30

RITUAL BALANCE

Huile des Princesses PURITY ELIXIR
Main Ingredients: apricot, baobab, hazelnut vegetable seed oil & FRAGONIA essential oil

The essential oil of Fragonia, from an Australian plant, cleanses the skin with its purifying and astringent properties, regulates the sebum. It acts synergistically with apricot, hazelnut, baobab seed oils hydrating to restore balance and vitality to the skin. Its flowery fragrance stabilizes emotions and invites harmony. It applies not only on the face but also delicious massage all over the body, a strong energy helper.

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Properties: Give tonus, hydrate, intensely nourish
Use: Face, body, hair, bath & massage application
Application: Apply on clean skin, massage in circle from the top of head to your lower abdomen chakra

Huile des Princesses PURITY ELIXIR – 60 ml – $30

ENERGY RITUAL
Huile des Princesses VITALITY ELIXIR
Main Ingredients: apricot, cranberry and manketti vegetable seed oil & JASMINE essential oil

Magnificent essential oil of jasmine is tonic, softens and beautifies the skin and provides a sense of optimism and confidence with delicious scents, prized by perfumers. In synergy with regenerating vegetable oils: apricot, invigorating and ultra penetrating, cranberry, anti-aging and particularly rich in essential fatty acids, and manketti seed oil nourishing. This precious elixir is used on the face and body, it smoothes and brightens, for the hair to make it soft and shiny. Poured into the bath, it smells heavenly.

Properties: Give tonus, hydrate, intensely nourish
Use: Face, body, hair, bath & massage
Application: Apply on clean skin, massage in circle on your low abdomen chakra, apply before the make up for the glow

Huile des Princesses VITALITY ELIXIR – 60 ml – $30

BEAUTY RITUAL

Huile des Princesses LOVELY SKIN ELIXIR
Main Ingredients: apricot, baobab, hazelnut, kukui vegetable seed oil & GERANIUM  essential oil

The essential oil of Geranium, Egyptian origin, provides multiple benefits: anti-wrinkle and firming, it tightens the pores and enhances the complexion. Combined with baobab and apricot seed oil to nourish and illuminate. Hazelnut and Kukui seed oil, it moisturizes and revitalizes the skin, makes it elastic and toned. In a gesture, it beautifies the skin of the face and body, leaves hair with a shine effect.
This precious flowery scents elixir, harmonize yin and yang for a better balance.

Properties: Regenerated skin, intensely nourish and softening
Use: Face, body, hair & massage application
Application: Apply on your hair as end finishers, apply on clean skin as a moisturizer, before the make up for the glow

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Huile des Princesses LOVELY SKIN ELIXIR – 60 ml – $30

Distributed by: All Natural Essentials LLC, 244 5th Avenue Suite 205

The Wrinkle Prevention Pillow by beauty sleep expert Patty Colman

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Patty Colman, Beauty Sleep Expert and president of About Face Products, is all about a good night’s sleep and the benefits that it provides.  Like Dr. Oz, she knows what a crucial role beauty sleep plays in how we look and feel, and she created The Wrinkle Prevention Pillow with memory foam to help us preserve our skin while we get the rest we need.

With rave reviews and testimonials from leading Beverly Hills skincare experts, The Wrinkle Prevention Pillow launches a new category in the skincare and anti-aging industry.  The American Academy of Dermatology cautions that sleeping in certain positions night after night leads to “sleep lines – wrinkles that become etched into the surface of the skin and don’t disappear once you’re up.

According to the American Academy of Dermatology, sleeping on your side increases wrinkles, while sleeping facedown can give you a furrowed brow.  With The Wrinkle Prevention Pillow, the ergonomically contoured center makes sleeping on your back more natural and comfortable as it supports the head, neck and spine with its exclusive memory foam. The patented design lifts and cradles your head so that you can sleep in any position you want and permanent lines and wrinkles don’t develop on the face, neck and chest during sleep.

How does the pillow affect use of other skincare products?
Women of all ages use cosmetics that cover their dark circles and make them appear awake and refreshed. “When you lay flat during the night, fluids pool underneath your eyes to create a sense of puffiness. Our pillow helps prevent these puffy eyes, by slightly elevating your head, thus eliminating the need for heavy under-eye concealer the next morning. The pillow also maximizes the benefits and results of night cream because it will not rub off on your pillow,” shares Ms. Colman.

Because of the unique shape of The Wrinkle Prevention Pillow, About Face Products offers custom silk pillowcases to help protect the style and texture of all hair types. The lavish pillow is encased in a 100% well-appointed cotton fabric to keep the pillow clean when washing the case. The pillow is offered in four soothing colors including ivory, dusty rose, chocolate and purple.

Wrinkle Prevention Pillow – SRP $99.00

Each additional pillowcase is $28.95.

The About Face Products Wrinkle Prevention Memory Foam Pillow is available online at wrinklepreventionpillow.com, and at upscale spas, beauty stores and salons.

C.L.A.S.S. brings innovation values to Arab Fashion Week

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The first Arab fashion week earlier this month in Dubai put the spotlight on the creativity of international fashion designers for their Spring-Summer 2016 collections. The three days between October 31 to November 2 were dedicated to bringing the excellence of international creativity to the capital of the Arab fashion world, according to a press release by C.L.A.S.S. (Creativity Lifestyle and Sustainable Synergy), an international cross-platform and unique network that provides designers, buyers, media and stakeholders with a showcase of fashion, fabrics and exclusive material produced with the smartest and most sustainable technologies.

Three Italian designers hit the runway with their collections: Genny, Laura Mancini and Giada Curti. Among Internationals Designers, Abed Mahfouz, Mireille Dagher and the guest designer Tony Ward.showed the creativity of Lebanon. Others present were Atelier Leonleon and Claes Iversen from Holland, Adelina Rusu from Romania, Rodrigo Otazu and Sylvio Kovacic from New York, Ju Jordy-Fu from London, Selphie Bong from Indonesia, and Alanoud Al Attiya from Qatar.

The Arab Fashion Week was also a stage to discuss the important topics of innovation and sustainability.

With her 20 years of experience in the textile field, and as a pioneer in managing communication for the most innovative and renowned smart textile companies, Giusy Bettoni, founder and CEO of C.L.A.S.S., introduced and moderated the Luxury and Fashion press forum set up to discuss contemporary luxury.

Also participating were the President of the Arab Fashion Council, Jacob Abrian, who introduced and conducted the forum, Cav. Mario Boselli, Caroline Rush, Chief Officer of the British Fashion Council, Desirèe Bollier, CEO of Value Retail and Diego Basso, brand Manager of the AFC

Important topics were discussed, ones that are becoming more and more crucial for the greatest brands in the luxury world, for their entire production chain from industry to designers, and finally to the consumer. At the heart of the debate the key role of information, also about commitment by fashion brands towards new generations concerning creativity, but also ethical, environmental, healthiness values.

This is the intention that pushed C.L.A.S.S. to bring to the Arab world the values that it has been promoting since its foundation, the release said.

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These values will be at the core of a new project for professionals in the field that will start next year. This upcoming new project will be called C.L.A.S.S. Education, a platform to educate and update on the newest innovations in the textile industry, with a special focus on the newest materials and production techniques, with lessons, interactive workshops, and tours to discover the most interesting brands in the luxury world.

This project is the result of the longtime collaboration between Giusy Bettoni and James Mendolia, professor at the Parsons School of Design in New York. The first among these workshops, Innovative Textile Solutions: Eco-Fashion Workshop, will be held in Milan at the C.L.A.S.S. Headquarters from January 18 to January 20, 2016.

SuperModel Tyson Beckford to host Allure Cayman Fashion Weekend

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SUPERMODEL TYSON BECKFORD

Just in time for those holiday looks, several of the most exciting established and emerging fashion designers will  descend  upon  Cayman  in  November  for  Allure  Cayman  Fashion  Weekend.  A  Caribbean  style experience and fashion show that is billed to change the face of fashion events in the Cayman Islands.

Allure Cayman is spearheaded by Pearlina McGaw­ Lumsden.  Pearlina is best known for her recent foray into fashion as the face and Executive  Producer of Beyond The Red Carpet, the fashion commentary program aired on Cayman 27. Pearlina is a well­ known Caymanian business woman, philanthropist and style enthusiast.

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The fashion show will feature resort and swimwear, ideal for the Cayman buyer and, according to Pearlina, the idea is for the event to also draw international fashion consumers, designers and bloggers. The fashion show will also showcase chic designs and couture bridal wear.

“While we are totally focused on providing a leading edge fashion experience to our beloved Caymanians, we know the long term benefits of holding a fashion event lay in the tourism and economic boost it can give the Cayman Islands.”

Adding to this “boost” will be the international superstar guest host, Tyson Beckford. Hosting the show alongside Tyson will be Cayman’s own, Monica Walton.

“Let’s just say the ladies will be very pleased with their entertainment for the night and with the caliber of hosting,” she stated.

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“Our mission at Allure Cayman is to celebrate, showcase and inspire international and local style minds, whilst  highlighting  Cayman  as  an  emerging fashion capital,” she stated. “This is not going to happen overnight, however we want our sponsors and our Caymanian people to know that this event is about more than beautiful clothes and impeccable designs. Allure Cayman is about changing the landscape of fashion in the Caribbean.

Locally known designers  and fashion personalities Isy B Designs and Olivia B. will be showcasing their designs at Allure runway show. Isy B made her debut recently showing her own brand of luxe­resort wear. Olivia B. who is a newcomer on the scene will showcase her Parisian themed line. Our two local stars are joined  by  international  and  well  recognized  designers  BCBG,  Yumi  Katsura,  Kristin  Frazer  of  Trefle Swimwear, and Carlton Jones Collections.

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Tickets go on sale October 12. Entertainment  for the evening includes local artist Stefan Contrell and artwork by Al Ebanks. The event will be held at Roof Top, Grand Cayman Beach Suites, Seven Mile Beach.

The event is sponsored, Department of Tourism, Ministry of Health and Culture, Cayman Airways and NKY Cayman Fashion Group with part proceeds to aid local charity, Lean on Me Committee.

Tickets can be purchased NKY Collections, Fifth on Seven and Renaissance Beauty Salon.

For   more   information,   visit   Facebook.com/allurecayman    or   follow   the   movement   on   Instagram @allurecayman

Milan Fashion Week Spring-Summer 2016 Gucci

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The Women’s Spring/Summer 2016 collection is the product of a Situationist dérive: the playful practice of crossing and exploring urban spaces. The dérive adopts an unconventional strategy of geographical displacement punctuated by random and indeterminate movements. Paths take shape according to the stimuli of the city. These paths push toward the unknown and contemplate the possibility of getting lost  as an opportunity for learning and discovery.

Neverthless, the dérive does not exclusively celebrate losing oneself. It is configured above all as a clue-based technique for understanding the contemporary: an exploratory process of collecting and interpreting signs, suggestions, vital traces, emotional tonalities, and symbolic worlds.

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These hints gather on the collection’s clothes to form eclectic palimpsests rich with heterogeneous references. The clothes are transformed into psycho-geographic maps capable of recording the urban unconscious: maps that embroider the world within a discourse of affectionate intimacy.  The reference is to the Carte de Tendre, published in 1654 by Madeleine de Scudéry: a map of tenderness, a moving topography of desire. In fact each object in the collection is offered up as a small atlas of emotions, a treasure chest of aesthetic references, a sentimental cartography in which patterns, extraordinary craftsmanship, and rarefied materials are interwoven.

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The exploration of the world results in a tender mapping in which the aesthetic dimension is deeply imbued with the political. Indeed De Scudéry’s map celebrated a rebellion against conventions: a revolt based on the recognition of women’s inner world. “In this respect, the power of her vision can be inspiring even today, not only because her discourse contains a political affirmation of desire, but because it permits us to reposition sentiments on our own map, and therefore to alter the cartographies we use to navigate our world.” (G. Bruno)

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Photos/Text: Gucci