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Olivier Rousteing showed a very graphic Balmain collection, much of it with a California and New Mexico vibe. He looked to Navajo blanket patterns for his rich embroideries in shades of bone, turquoise and coral, a palette borrowed from David Hockney’s paintings of Los Angeles.

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Flared pants and poncho-inspired volumes looked sleek and sexy in textured knits and soft leather, while draped jersey and leather wrap dresses were worn over tight bell-bottoms.

 

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Courtesy of WWD

 

 

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New York Fashion Tech Lab, the new accelerator for early stage start-ups in the fashion industry, had its demo day Thursday.

The event was held here at Hearst Tower, and featured the eight chosen fashion technology firms to speak about their products to retailers, brands and investors.

The firms that presented included: online fit technology firm Clothes Horse; real-time analytics comparison platform StyleSage; crowdfunding, virtual designer studio Nineteenth Amendment; shipping logistics membership program Suddenlee; online personal stylist firm Stylit; social commerce, selfie shopping platform Stylinity; interactive display technological firm Perch, and visual merchandise trend analytics platform Trendalytics.

A collaborative effort between major fashion retailers and serial technology entrepreneurs, the 12-week accelerator program is funded mostly by retailers rather than venture capital firms looking to get a return on their investment. There is some funding from VCs such as Springboard Enterprises and the Partnership Fund for New York City.

The purpose of NYFTL is to pair fashion-tech start-ups with mentors from sponsor firms such as Ann Inc., the Estée Lauder Cos. Inc., J. Crew Group Inc., Kate Spade & Co., Macy’s Inc. and Ralph Lauren Corp.

Mary Beech, chief marketing officer for Kate Spade & Co., said, “The benefit of the program for us is that we are always looking to create an experience for our customer that goes beyond the commerce side.…This partnership gives us the ability to weigh in on technology, getting in on the ground floor to do things differently in the marketplace.”

Beech’s firm mentored Clothes Horse and Stylinity, and had them meet with Kate Spade executives from multiple departments from technology to corporate communications to e-commerce. “This was an opportunity for the mentee to get feedback from various disciplines from within the company,” she said. That feedback included learning what challenges Kate Spade faces and is seeking solutions for, as well as how to pitch executives who they now “know have attention spans that are short” and have very little time.

According to Clothes Horse cofounder Vik Venkatraman, the experience has been great exposure for the startup, which was also mentored by Macy’s. “This program was a fast track to get in front of key executives that would have taken two months if we were to set up meetings on our own. We learned from them what they needed from our product to help them improve fit, increase sales and help with inventory.”

While the data analytics that Clothes Horse can provide helps design teams improve fit, the actual orders that are placed from users who provide their measurements can also help determine the appropriate inventory levels for different sizes. At demo day, Macy’s senior vice president and general merchandise manager for men’s Glen Schanen said Clothes Horse and the retailer are partnering for a pilot program in several men’s wear categories that include suiting, button-down shirts and polo shirts.

Todd Spering, chief executive officer of Stylinity, spoke of how his firm can help retailers target the Millennial consumer through selfies and shopping the social network sites. “There are 80 million Millennials and 100 million selfies a day,” he said. His firm offers turn-key setups where consumers can go to a photo section in the fitting room, scan a bar code for the item they are trying on, snap a selfie and send it via social commerce platforms to their friends, who are then able to shop the item from the photo.

Yaniv Nissim, Stylit’s cofounder, said of his experience with the Ralph Lauren team: “We learned what their needs are, and how do we craft a pilot program with them. We also learned how important it is for us to make it easy for them to integrate our platform with their systems.” That level of knowledge, Nissim said, helps his firm learn how to improve its systems and set up functions so it can work with other brands as well, both large and small.

Another firm presenting at demo day was Nineteenth Amendment, whose ceo is Amanda Cohen. Mentored by Alex and Ani, Cohen spoke about how consumers can discover new designers at their virtual studio, prepurchase items that aren’t yet produced, and then once a minimum run is purchased, have it made in the U.S. The actual production time is about three weeks. She also spoke about Millennial consumers and how their shopping preferences require retailers to provide a “constant stream of new products in a new way.”

NYFTL cofounder Kay Koplovitz, who’s also chairman of women entrepreneur accelerator Springboard Enterprises, said the program was perfect for New York City, “given the dominance of the apparel industry, from design, manufacturing and retailing,” as well as how the “tech quadrant is becoming very healthy here.

“We are definitely planning on doing this again. It is going to be an annual program,” Koplovitz said.

Maria Gotsch, president and ceo of the Partnership Fund, said the program focused on business-to-business to help the start-ups get customer traction among the fashion firms, with the idea that if they can “show customer interest in what they are doing, it would in turn help them get the attention and capital of investors,” Gotsch said.

The Partnership Fund originated 17 years ago with $110 million in capital from the private sector and wealthy individuals such as Henry Kravis of KKR & Co. The purpose of that funding, which had a mandate to invest in New York City, was to help with policy and advocacy programs that create jobs in the city.

 

Article:  WWD

 

 TA PHOTO LIL DIVA

 Styled by Timmy Smart

I had the pleasure of attending the TA Fashion Competition in Newark New Jersey at the Robert Treat Hotel.  I was invited by the Media Sponsor, RunwayNews.com – Joe Clarke and Anthony Pierre.  Also in attendance was Jersey City Fashion Week Producer, Desha.

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The evening started out with Standing Room Only, I already like this.  The show opened with a variety of Lil Super Diva’s – these little ones could walk a runway, when I tell you FABULOUS, that is an understatement.

The real beauty of the show was they had categories for everyone.  All Sizes, Heights Weight and AGES were able to compete.  This is certainly something I have not seen anywhere.  The over 35 year old models were FABULOUS and the beauty of it all is the young ones were helping the mature ones.  Most of the time when we hear about young people it’s in a negative light, but not here, fabulous beyond belief.  Joe Clarke – President of RunwayNews.com and Director of Photography for Fashion Avenue News Magazine had won 1st place in the Men’s Division last year and had to pass the “CROWN” to the 1st place winner this year.  I know they had a great team of make up artists, stylists and others that helped out with this show, as it was SUPERFABULOUS.

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The audience participation was great, they cheered everyone on and gave the models gracing the runway even more confidence.  The DJ was amazing, hitting all the right notes.  The Commentators – they were the BEST, they kept the show moving and shaking, I love the way they do the “WALK FOR ME” and “SUPERMODEL” song.  They also had great vendors and anyone who knows me knows I cannot resist jewelry.  They had it all, food, jewelry, Banana Pudding (to die for), Beef Patties, what a Grand Time.

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It seem like everyone took home a Trophy, Tiara and CASH.  It was a fabulous show and I am happy I attended.  New Jersey has TALENT DARLING.  Thank you RunwayNews.com for inviting me. (Photo Credits:  My Cell Phone)

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FOR MORE INFO ABOUT THE $5,000 CASH DESIGNER COMPETITION GO TO:  http://FashionAvenueNews.com click on link $5,000

RECAP

FASHION ON THE HUDS ON SIX

THE SUPERMODEL &

AMERICAN COUTURIER AWARD

18,885 PEOPLE REGISTERED TO ATTEND

Supermodel Tiffani Renee, Fashion Icon-Theresa Randolph, Beauty Queen-Madison Neal

 Harlem,  New  York  @  Riverbank  State  Park  West  145th   &  Riverside  Drive

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Photo Credits:  Mary Ferrill

This year’s Fashion on the Hudson is starting  with a bang.  With over 18,885 people registered to attend, this is DOUBLE the amount from last year, the event will feature Fashion Icons such as, Clarence Black Couture, Norman Josey, SuperModel  Tiffani Renee, Alabama Beauty Queen Madison Neal  and more.   There are 41 talented fashion designers and loads of talent all taking place inside the Cultural Center at Riverbank State Park.

Couturier Clarence Black was Knighted by Editor-in-Chief, Sofia Davis of Fashion Avenue News, dubbing him “Sir Clarence Black Couturier”, now a member of the Fashions Royal Court.

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Fashion on the Hudson is an annual runway event sponsored by Sofia Davis of Beauty Television& Entertainment(BTETV), Fashion Avenue News Magazine,One Common Goal, Vera Moore Cosmetics,and George P. Blount.   This runway show features emerging and established Fashion Designers, Models, Hair Stylists and Makeup Artist.  Yolanda Billing, CEO of One Common Goalis our Title Corporate sponsor along with Vera Moore Cosmetics as the Title Makeup sponsor

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black fashion beautycape town

 More than 25 local designers will showcase their latest creations through over 15 catwalk shows at the forthcoming edition of Mercedes-Benz Fashion Week Cape Town (MBFWCT), slated to run from July 24 to 26, 2014.

Themed ‘creative freedom’, the event will see the latest spring/summer trends in women’s ready-to-wear and wedding couture as well as menswear looks created by a host of established and emerging designers.

The line-up’s well-known names include the likes of Gavin Rajah, KLûK CGDT, Stefania Morland, Marianne Fassler, Fabiani and Craig Port, Lara Klawikowski, Pichulik, Nicholas Coutts, Michelle Ludek, Tart, Ruald Rheeder, Non-European, Spilt Milk, Lo, Lazuli, and Danielle Margaux and Selfi.

The rising design talents like Nicholas Coutts, Alexandra Blanc, Ernest Mahomane and Eleni Labrou would also form a part of the three-day event’s young designers’ list.

In addition to the above mentioned names, a special couture catwalk show, staged by fashion students studying at various design institutions, would also be hosted at the soiree.

Apart from the runway shows, conferences on topics ranging from business advices for budding labels and how to stay on trend, will be hosted on the sidelines of the event.

While speaking to the media Sizwe Nzimande, the spokesman for MBFWCT organizer African Fashion International (AFI), explained “As Cape Town enjoys its status as World Design Capital 2014, we are celebrating creative freedom under the pillars of fashion, art and design, with exciting developmental platforms to add a uniquely engaging element to the event.”

Started around six years ago, AFI serves as a platform for bringing in designers from the entire continent to the forefront. The event offers direct access to the designers to domestic and international markets.

 

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The Lakme Fashion Week has seen models and Bollywood stars walking the ramp, but this time even children will join them for a special show.

World’s famous toy shops – Hamley’s and Mattel – will host the first kids fashion show at the Lakme Fashion Week to be held here in August.

Hamley’s has tied up with Barbie and Hot Wheels to host one of its kind fashion show at LFW Winter/Festive 2014, where 20 children aged 6 to 12 years from across India will get a chance to walk the ramp.

“Lakme Fashion Week is known for being an innovative platform that constantly presents distinctive initiatives.

This season too brings in new and heightened experiences, one of which is a show by kids which is being co-presented with Hamley’s. This special show promises to add excitement and a new dimension to LFW experience,” Saket Dhankar, Head-Fashion, IMGReliance, said in a statement here.

To be a part of this, children will have to participate in the workshop and city-wise auditions to be conducted by Hamley’s at its stores across New Delhi, Mumbai, Bangalore, Ahmedabad, Chennai, Pune and Chandigarh.

Judges will choose 20 finalists and Hamley’s will bring these little models to Mumbai for the LFW.

“Through this association with LFW and Mattel, we are trying to find mini fashionistas and create an out of this world experience,” Reliance Brands CEO Darshan Mehta said.

Hamley’s has launched in India through partnership with Reliance Brands which is a part of Reliance Industries.

During the fashion show, the children will walk the ramp in the latest collection from Barbie for little girls and Hot Wheels for young boys.

Lakme Fashion Week Winter/Festive 2014 will be held from August 20 to 24.

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